Streamlining checkout to make it as fast and as smooth as possible could help reduce that percentage to something much more manageable.

WooCommerce checkout plugins can help with that.

Checkout plugins can also:

• Reduce friction and distractions to help conversion
• Improve the design of your WooCommerce checkout page 
• Help create sales funnels to convert more visitors
• Send cart recovery emails to logged in users
• Add upsells or cross-sells at checkout to increase order value

As a company that runs several successful online stores, we know a thing or two about maximizing sales. 

Checkout pages form a key part in our success and they could help you too.

Use one of these 18 WooCommerce checkout plugins and watch your profits soar!

The 18 Best WooCommerce Checkout Plugins

Let’s explore the different types of plugins you can use to enhance your WooCommerce checkout store to maximize conversion!

These plugins help you build highly customized WooCommerce checkout pages for different purposes. So make sure you read through the descriptions to find the ones that fit your needs the best.

Let’s get started!

1. CartFlows – Sell More on Your WooCommerce Store

Did you know that WooCommerce powers 21% of all WordPress sites? This means over 5 million websites use WooCommerce for eCommerce?

Yet, many store owners struggle to turn visitors into customers. People add products to their carts but never complete the purchase. 

Why? Because WooCommerce’s default checkout is boring, outdated, and full of distractions.

If you’ve used WooCommerce, you know exactly what we mean.

That’s where CartFlows comes in. 

It replaces the default checkout with a smooth, high-converting sales funnel that keeps customers moving toward the purchase. 

You can add one-click upsells, order bumps, and personalized offers to increase revenue – without extra effort.

And with the new Canvas Builder, you can visually map out, tweak, and optimize your funnel in minutes. No coding. No frustration. Just an easy way to sell more.

Everything is prebuilt and ready to go. Just pick what you need, and watch your sales grow.

Whether you sell physical products, digital downloads, or online courses, CartFlows helps you convert more visitors, recover lost sales, and maximize profits – effortlessly.

Like to see CartFlows in action? Watch this video to see how it transforms your sales funnel.

Features:

• Drag and drop funnel builder with real-time visualization.
• One-click upsells to increase revenue after checkout.
• Order bumps that let customers add extra products with a single click.
• Personalized offers based on user behavior for higher conversions.
• A/B testing to see which checkout design works best.
• Cart abandonment recovery that brings back lost customers automatically.
• Checkout customizations to remove unnecessary fields and distractions.
• Pre-built, high-converting funnel templates ready to import.
• Detailed analytics to track funnel performance and optimize results.

Pricing: Starts at $189/year.

2. Modern Cart – Reinvent Your WooCommerce Shopping Cart

Modern Cart is a powerful companion to CartFlows that brings the same focus on conversions right to your WooCommerce shopping cart. While CartFlows supercharges your checkout and funnels, Modern Cart makes sure customers never get stuck at the cart stage.

Traditional WooCommerce carts often feel clunky and outdated, leading to lost sales. Modern Cart solves that by giving you a fast, beautiful cart experience where customers can update products, apply coupons, and even see smart product recommendations without leaving the page.

It is designed to remove friction, keep shoppers engaged, and gently push them toward completing their purchase. 

Whether you want a slide-out cart, a popup, or a floating cart, Modern Cart makes it easy to match your store’s style and boost conversions.

If you already love what CartFlows does for your checkout, Modern Cart brings that same magic earlier in the shopping journey.

Features:

• Instantly update cart items without page reloads
• Smart product recommendations to increase average order value
• Easy coupon application directly inside the cart
• Free shipping progress bar to motivate larger purchases
• Multiple cart styles including slide-out, popup, and floating cart
• Fully customizable labels and buttons to match your brand
• 100% mobile responsive and lightning-fast
• Works smoothly with popular WooCommerce plugins

Pricing: Starts at $69/year

3. CartFlows Cart Abandonment Recovery

Over 70% of shoppers abandon their carts before completing a purchase. That’s potential revenue slipping away every single day.

But don’t worry, CartFlows Cart Abandonment Recovery helps you win back those lost sales on autopilot.

This free addon, included with CartFlows Pro, automatically detects abandoned carts and sends well-timed follow-up emails to bring customers back. 

With pre-designed email templates, you don’t need to write from scratch. Just import, customize, and schedule.

It doesn’t stop there. The addon tracks cart recoveries, revenue gained, and customer behavior with real-time insights right on your dashboard.

No matter what you sell, this tool ensures your potential customers don’t just walk away but return and complete their purchase.

Set it up once and let CartFlows do the rest. More recovered carts mean more revenue.

Features:

• Automated follow-up emails
• Built-in email templates so you don’t have to start from scratch
• Auto-generated unique cart page links to bring customers right where they left off
• Attractive discount codes specially designed to bring back customers
• Real-time cart abandonment tracking so you are always in the loop

Pricing: Free

4. JetWooBuilder Woo Plugin

JetWooBuilder enhances your WooCommerce experience by streamlining the checkout process in Elementor page builder. Integrate custom checkout fields to collect essential customer information, ensuring a personalized transaction. Enjoy flexibility with advanced styling options, allowing you to tailor the checkout page to match your brand.

Simplify the user journey with intuitive drag-and-drop functionality, making it easy to rearrange and customize elements. Benefit from responsive design, ensuring a smooth checkout experience on any device. JetWooBuilder prioritizes user-friendly customization, enabling you to create a checkout page that aligns with your business needs.

Features:

• Custom checkout page templates
• Fully-covered review, billing, shipping, and payment process with widgets
• Layout switcher from Cards to List
• Different product carousel types
• 67 widgets for customizing Woo shop

Price: $43/per year for 1 website.

5. WooCommerce Fast Cart

WooCommerce Fast Cart is designed to make it easier and quicker for customers to complete their order. It works by replacing the standard cart and/or checkout pages with a conversion-optimized popup cart and checkout. Customers can review, pay for and complete their order directly on the shop or product page, instead of being taken through multiple separate pages. 

For even faster shopping, you can enable the direct checkout feature in WooCommerce Fast Cart. This skips the cart page altogether and brings customers straight to the checkout step, helping to reduce abandoned carts. 

Features:

• Fully customizable cart 
• Display related upsells in the mini cart
• Direct checkout option
• Open automatically as an added to cart popup or display a floating cart icon
• Compatible with other plugins that customize the WooCommerce checkout, such as checkout field editor plugins

Price: $79/per year.

6. WooCommerce One Page Checkout

Want something that only focuses on one-page checkouts? Here’s WooCommerce’s own solution.

WooCommerce One Page Checkout makes it possible to turn any page into a checkout page. It makes it easier for customers to buy from these custom checkout pages by displaying both product selection and checkout forms on a single page.

While it doesn’t offer the customization options that many WooCommerce checkout page plugins on this list offer, this plugin deserves to be here. So if you only need to build a one-page checkout, you can go with WooCommerce’s one-page checkout.

Features:

• Product selection and checkout on a single page
• Completely code-free. Everything you need can be customized by simply enabling or disabling options
• Plugin shortcodes can be used within custom landing pages
• Built-in templates

Price: $79 annually

7. Checkout Field Editor and Manager for WooCommerce

If all you need is a way to easily edit the checkout fields on WooCommerce, this is a great WooCommerce custom checkout fields plugin to use!

Checkout Field Editor provides an interface to add, remove, and edit fields displayed on your WooCommerce checkout page.

It allows you to create 7 types of custom checkout fields for your WooCommerce checkout page. You can also hide, or delete the default fields, change labels, rearrange checkout fields, validate the checkout fields and add custom CSS classes.

Features:

• Custom checkout fields
• Modify existing fields
• Auto-validate the checkout form
• Conditionally display additional fields on the form
• Price field with custom price types (fixed, percentage, custom or pay what you want pricing)
• Integrations with third-party plugins

Pricing: $49 annually for a single site

8. PeachPay for WooCommerce

PeacePays makes one-click checkout simple. With the default checkout pages adding so much friction, PeachPay aims to reduce the steps between choosing the product and payment.

The plugin integrates with many third-party plugins in the eCommerce space, like QuickBooks to make life easier.

One of the most powerful features of PeachPay is that it remembers its customers. If a customer visits a store and chooses to complete the payment using PeachPay, the data will be stored.

When the same customer visits your store. the data from their previous purchases across any store is auto-detected and used to offer a one-click checkout experience

Features:

• One-click checkout across all websites using PeachPay
• Buy directly from the product page and cart pages without going through additional steps
• Speed up checkout and reduce cart abandonment

Pricing: Flat fee per transaction. No subscription cost

9. WooCommerce Multistep Checkout Wizard

This plugin helps you convert a long checkout page into a multi-step checkout. Splitting checkout helps avoid overwhelming customers with a long page by breaking it down into logical steps.

WooCommerce Multistep Checkout Wizard offers built-in checkout designs to get you started right away. You end up with a completely responsive checkout that makes the pages flow better and gives your customers a visual outline of what they need to do next.

Features:

• Fully-responsive layout
• Different checkout styles to choose from
• Form validation is built-in
• Extendable with plugin hooks and shortcodes

Pricing: $19 annually

10. Discount Rules for WooCommerce

Want to create discount rules and dynamic pricing on your WooCommerce store?

You know, the kinds where you buy two and get a discount. Or where you get a discount on a minimum purchase value.

Discount Rules for WooCommerce is a popular discount and dynamic pricing plugin that lets you offer discounts on your store, thereby increasing sales and conversions. The plugin has an easy-to-use interface allowing you to kickstart your campaign and provide discounts to your customers in a matter of minutes.

Offer storewide discounts, bulk discounts, tiered-pricing discounts, user-role-based discounts, product-based discounts, cart discounts, and more using the Discount Rules for WooCommerce plugin.

Discount Rules for WooCommerce is a feature-packed plugin, and we’ve barely scratched the surface. The best bit is that you can create rules and offer discounts without writing a single line of code.

Features 

• Display strikeout price in product pages
• Display discount table, discount bar, and sales badge
• Offer percentage, fixed and fixed price per item discount 
• Display and hide discount price
• Easy to use interface
• Priority support
• Coupons
• Flexible discount conditions 

WordPress Active Installations: 100000+

WordPress Users Ratings: 5 out of 5 stars

11. Bookings for WooCommerce Pro

Bookings for WooCommerce Pro converts your store into a seamless booking solution. The plugin readily meets all customers ‘ requirements with features like rescheduling, early bird discounts, social sharing, and automated reminders.

Unlock the full potential of your online appointment website with features like fully customized email/SMS templates, early-bird discounts to attract new customers, and automated SMS notifications to save merchants time.

The WooCommerce bookings plugin, the merchants to easily convert their ordinary WooCommerce/eCommerce platform into a seamless booking hub.

Features:

• Multi-Language Support for Calendars
• Compatible with Third-Party extensions like Google Calendar & Twilio SMS and reminders
• Single & Dual Calendar Functionality
• Custom Colour Codes to Display Availability
• Customer Booking Assistance

WordPress Active Installations: 4000+

WordPress Users Ratings: 4.6 out of 5 stars

Pricing:

• Free Version On ORG – WordPress Bookings Plugin
• 1-Site Plan $69/ per year.

12. WooCommerce Social Login

According to Statista, 26% of users abandon carts if they’re forced to create an account. Instead of risking an abandoned cart, WooCommerce Social Login helps avoid that by using social media.

You can allow your customers to log in to your website using their existing social media accounts, without the hassle of entering all their details or creating an account.

It also makes it easy to grab the required information to complete their checkout without adding more steps.

Features:

• Connect your store with social accounts on Facebook, Twitter, Google, Amazon, LinkedIn, PayPal, Disqus, Yahoo, and VK
• Improve security and increase trust by using social sign-on
• Reduce friction for repeat purchases – since customers typically stay signed in to social networks, they can sign back into your site with one click
• WooCommerce Social Login creates an adjacent WordPress user for a social account so even if the social account is removed, your customer’s details are retained

Pricing: $99 annually

13. Cart Notices for WooCommerce

Cart Notices for WooCommerce is the perfect plugin to display specific notices on the cart page. It allows you to display notices based on products and product categories in the cart, cart cost, current day and time, and customer referrer, among others.

This plugin is a way for you to make your customers aware of any delays in shipping, offers on products, and other product or event specials before they complete checkout.

Cart Notices lets you create shortcodes for certain notice blocks and add them to any page of your website if required.

• Attribute conditions for notices
• Product categories conditions for notices
• Sale price, stock quantity, and product age conditions for notices
• Product quantity notice limitation can be used for each product instead of products summary
• Shortcode to display notices
• Widget to display notices

Pricing: Free

14. WooCommerce Currency Switcher

Getting visitors from across the world? You need to display the product prices in their currency. This is a free plugin that makes currency switching easy.

It allows your customers to choose the currency they want to view the prices in. It also allows customers to switch prices in real-time based on the exchange rate. Customers can then choose to pay in their local currency or any supported currency of their choice.

Features:

• Widgetized plugin lets you show the currency conversions in any section on your website using shortcodes
• Add a dropdown, country flags, or a sidebar currency switcher for customers
• Customers can choose to pay in the currency of their choice
• Exchange rates can be automatically updated at specific intervals

Pricing: Free

15. Digital Goods for WooCommerce Checkout

If you do not like Easy Digital Downloads, Digital Goods is a great alternative.

This plugin works on top of WooCommerce to help you customize the checkout fields and reduce the number of fields customers have to enter.

Digital Goods helps you set a quick checkout for all downloadable or virtual products. It adds a quick checkout button to the digital products so customers can simply process the payment and access or download the product.

It works great if you’re selling eBooks, online courses, videos, and other virtual products.

Features:

• Quick checkout button to make digital downloads easy
• Allows customers to fill in additional details after payment is completed
• Remove unnecessary WooCommerce checkout fields
• Reduce cart abandonment by speeding up the checkout
• Make WooCommerce easy for digital product stores

Pricing: $79 annually

16. Direct Checkout

As the name suggests, Direct Checkout allows you to remove certain steps from the default WooCommerce checkout process.

It lets customers skip the shopping cart page and directly proceed to checkout. The idea behind this plugin is to reduce the friction between your customers first choosing the product and making the purchase.

Direct Checkout aims to turn your store’s default checkout process into a one-click checkout to reduce cart abandonment and improve conversions.

Features:

• AJAX add to cart lets customers add products to the cart without the page getting refreshed or being redirected to a different page
• Remove checkout fields that are unnecessary
• One-page checkout to make it simple for customers to see the form and the total cart value on the same page with minimal scrolling around
• Very minimal on resources and data resulting in better speeds and higher conversions

Pricing: Starts at $49

17. Acowebs Checkout Field Editor and Manager

This plugin helps manage checkout page fields in your default WooCommerce checkout. It offers easy drag-and-drop functionality to customize the fields that you show to customers during the checkout process.

While it works similar to many other checkout field editor plugins, the benefit of using Acowebs is its drag and drop functionality. For users who do not want to mess around with text and toggle-based settings, this plugin is a breath of fresh air.

So if you only need to customize your checkout page fields, this can be a great addition to your toolkit.

Features:

• The checkout field manager helps edit the default WooCommerce checkout fields
• You can add new fields to the checkout page
• Drag and drop existing fields to reorder them on your screen
• Hide fields that are unnecessary for your products
• Display checkout fields filled by customers on the order details page

Pricing: $43 yearly or $99 for a lifetime license

18. All in One Woo Cart By ThemeHunk

All in One Woo Cart enhances WooCommerce stores with a feature-rich cart solution like floating, fixed, and menu carts, streamlining the shopping experience.

It offers extensive personalization options, allowing you to modify cart styles, colors, and animations to suit your brand identity. 

It also provides advanced features like ‘fly to cart’ animations, a header drop-down cart, personalized product recommendations within the cart, and detailed analytics to help track user behavior effectively.

It is seamlessly compatible with all themes and plugins, offering a smooth, intuitive shopping experience across all screen sizes and devices.

• Enhance user experience with multiple cart display options, including floating, fixed, and menu carts.
• Personalize the cart’s appearance to align with your site’s aesthetics.
• Boost sales by suggesting relevant products within the cart.
• Track user behavior and recover abandoned carts.
• Option to hide cart to reduce distractions on specific pages like checkout and payment pages.
• Provide a seamless shopping experience on desktops, tablets, and mobiles.

Price: $49/per year.

Which WooCommerce Checkout Plugin Would You Choose?

While the default WooCommerce checkout page does the job, there’s a lot more we can do.

These 18 plugins are starting points that show you exactly what is available on the markets and how you can make iterative improvements to your checkout flows.

While the choice of plugins you use will depend on your requirements, here are 3 plugins that you must absolutely consider:

1. CartFlows is one of the best WooCommerce funnel builders out there (by customer reviews) to design the perfect end-to-end checkout experience for your customers! It offers a ton of features for customizing checkout pages and building sales and landing generation funnels.
2. WooCommerce One Page Checkout is the perfect extension for your WooCommerce store if you only need a way to make the default checkout page shorter.
3. Easy Digital Downloads is the perfect plugin where you can eliminate the complexity of WooCommerce when all you want to do is sell your digital products.

Let us know which ones you like best. And if we missed any WooCommerce checkout plugin that you think should be on the list, let us know. Until then, keep building awesome checkouts!

But something’s missing. Those sweet, big-ticket purchases that make revenue graphs go up and to the right.

Most online store owners obsess over attracting new customers and pour money into ads, SEO, and social media.

Meanwhile, they’re ignoring the goldmine under their noses – encouraging existing customers to spend more per order.

But your store doesn’t have to be the same.

Let’s turn your checkout process from a simple transaction into a revenue generating powerhouse.

We’re going to share 14 strategies that will boost average order value without annoying customers or interrupting their journey.

What Is Average Order Value?

Average order value (AOV) tells you how much customers spend each time they shop with you. It’s one of the most important metrics in eCommerce.

The formula is simple:

AOV = Total Revenue ÷ Number of Orders

For example, if your store made $31,000 from 1,000 orders last month, your AOV is:

$31 ($31,000 ÷ 1,000 = $31)

Unlike metrics focused on individual customers, AOV measures each transaction. This makes it perfect for testing whether your sales tactics actually work.

Why AOV Matters

Any business that cares about revenue should absolutely care about growing their average order values.

Here are some important reasons why AOV matters:

• Instant revenue boost: When customers spend more per order, you make more money without needing more visitors. This efficiency translates directly to better profit margins.
• Cost-effective growth: Think about it: acquiring new customers costs money. Ads, marketing, outreach – it adds up quickly. But getting existing customers to spend more? Much cheaper.
• Customer psychology insights: A low AOV might reveal hesitation from customers. Are they unsure? Do they lack trust? Meanwhile, a high AOV suggests confidence.
• Business performance benchmark: Tracking AOV over time helps you measure how well you’re doing. Seasonal changes, marketing campaigns, and product launches all affect AOV, giving you clear feedback on what works.
• Strategic planning tool: AOV influences crucial business decisions. Should you offer free shipping? Adjust product prices? Launch a new marketing campaign?
• Connection to other metrics: AOV works alongside conversion rate (CR) and revenue per visitor (RPV).
• Competitive advantage: A higher AOV means you’re extracting more value from each customer. This extra revenue can fund better marketing, product development, or lower prices.

14 Strategies To Increase Average Order Value

If those benefits have convinced you that AOV is worth the effort, here are 14 strategies that you can implement starting today.

1. Product Bundling

Product bundling is a strategy that has been applied since the brick and mortar days of commerce.

Buy a combination of bundled products and get a discount on the price. This strategy is great at encouraging customers to buy more than they originally planned.

Think of how Amazon regularly suggests products that are frequently bought together.

This is Amazon’s version of bundling.

It works because they have algorithms powering the searches and a lot of user data which they can use to suggest the most relevant product.

You can do it in a much different way and still get the same AOV boosting benefits.

How to implement:

• Install the Product Bundles extension from WooCommerce
• Go to Products → Add New → select Grouped Product type
• Add your individual products to the bundle
• Set a bundle price that’s slightly lower than buying items separately
• Enable Grouped Product Display settings for optimal presentation

Bundling works because it offers convenience and value. Customers get everything they need in one click, usually at a better price than buying separately.

This removes decision fatigue and creates a win-win for both you and your customers.

2. Free Shipping Thresholds

95% of the surveyed US consumers want free shipping. So, it’s no surprise that free shipping thresholds are extremely effective at increasing the order of average values.

When a customer sees they are just $10-20 away from free shipping, they’d rather add $10 worth of product than pay $10 dollars for delivery.

And it’s not a one-to-one. Sometimes if they go back trying to add more products, they may end up adding a lot more.

How to implement:

• Go to WooCommerce → Settings → Shipping → Shipping Zones
• Add a new shipping method and select Free shipping
• Check A minimum order amount is required
• Set threshold approximately 30% above your current AOV
• Install the WooCommerce Free Shipping Bar plugin to display progress
• Configure messaging in the plugin settings

A Reddit store owner shared: “My AOV is $94. I set my free shipping threshold at $100. During free shipping promos, AOV rises to $125 and orders increase considerably.”

The psychology is clear, people hate paying for shipping more than they hate spending extra on products.

Use this quirk of human nature to your advantage!

3. Limited-Time Offers

Limited time offers induce FOMO. All you need to do is induce enough fear of missing out to push a consumer on the edge of a purchase to make a decision.

How to implement:

• Install the YITH WooCommerce Dynamic Pricing and Discounts plugin
• Create a time-limited sale under the Dynamic Pricing section
• Set start and end dates for your promotion
• Add the Checkout Countdown Timer plugin
• Place timers on product pages and cart
• Schedule email reminders

Limited-time offers work because they leverage the very powerful fear of missing out.

When customers know a deal won’t last forever, they’re more likely to act on impulse rather than risk missing out on a potential saving or good deal.

4. Loyalty Programs

Starbucks’ business model is based on loyalty programs. Once a consumer loads cash onto the membership card, they are more likely to go back and spend it with Starbucks.

Even better, Starbucks gets the money before a product is purchased. That’s the power of membership and loyalty rewards!

You may or may not be able to integrate wallets in your loyalty program depending on how large your current company is.

But you can definitely integrate loyalty discounts.

How to implement:

• Install the Advanced Coupons plugin
• Configure point values (e.g., 1 point per dollar spent)
• Create tiered rewards based on purchase values
• Set up automated emails to notify customers of points earned
• Add a points dashboard to the My Account page
• Enable point multipliers for higher-value orders

Loyalty programs tap into our desire for status and rewards.

The prospect of reaching the next tier or earning a special perk can motivate customers to add just a bit more to their orders each time.

5. One-Click Upsells and Order Bumps

Think of how large stores like Walmart and Costco keep chocolates or mini items at the checkout. 

If you have been shopping for products, picking up a couple sweets at checkout becomes a mindless purchase. 

These mindless purchases quickly add up for the business.

Here’s how Bathpack emulates one-click upsells and order bumps.

One click upsells aim to emulate that on eCommerce websites by showing relevant offers during checkout.

They make it incredibly easy for customers to add complementary items with minimal friction.

How to implement:

• Install CartFlows and create a one click upsell
• Select dynamic upsells that change based on the products in the cart
• A/B test static upsells where you add specific products and see which one sells better
• Try different types of upsells to find what works best for your brand or your website.

This strategy works because it catches customers when they’re already in buying mode.

They’ve decided to purchase, so they’re more receptive to related offers that enhance their original purchase.

6. A/B Testing Sales Funnels

Sales funnels are essential for guiding customers towards a purchase. But how do you know whether funnels are working or not?

Testing.

Systematic A/B testing helps identify the most effective page layouts, copy, and offers to maximize AOV.

You can create a funnel, test it and use the results of that testing to refine and improve your store.

CartFlows makes it easy with powerful split testing features built specifically for WordPress.

How to implement with CartFlows:

• Create multiple versions of your checkout flow with different upsells
• Let CartFlows automatically split traffic between versions
• Track which funnel version drives the highest AOV
• Keep the winner and continuously test new variations

CartFlows is a lot more than just another plugin. It’s designed to turn your website into a selling machine!

Over 200,000+ users already use it to help sell more on eCommerce websites. You could too!

As Troy Dean from WP Elevation noted, “CartFlows is probably the most exciting product in the WP space in recent years. Totally a game changer!” 

It removes the guesswork from store optimization by providing clear, data-driven insights into what actually works.

7. Dynamic and Personalized Offers

CartFlows excels at creating personalized offer sequences based on customer behavior.

The Dynamic Offers feature turns regular order bumps and upsells into highly relevant offers that entice buyers to purchase more.

How to implement with CartFlows:

• Set up conditional upsells based on what’s in the customer’s cart
• Create multi-step checkout flows with targeted offers
• Design one-click upsell pages that convert like crazy
• Customize every aspect of the offer presentation to match your brand

As Chris Lema from Liquid Web mentioned, “CartFlows brings the post-purchase features to WooCommerce that it’s always needed!”

CartFlows’ dynamic offers work because they make customers feel understood rather than just sold to.

The right product at the right time significantly increases the chances of additional purchases, boosting your AOV without feeling pushy or aggressive.

8. Realtime Cart Updates

Modern Cart for WooCommerce transforms the standard cart experience into a sleek, interactive shopping journey with real-time updates.

As customers add or remove items, they see their cart summary update in real-time, creating a seamless experience that keeps them engaged rather than abandoning their purchase.

This frictionless experience leads to faster checkouts, higher customer satisfaction, and ultimately, more completed purchases with higher values.

How to implement with Modern Cart:

• Replace your outdated WooCommerce cart with Modern Cart’s fast, modern interface
• Enable real-time quantity adjustments without page refreshes
• Configure the cart to update totals instantly when items are added or removed
• Choose from multiple cart styles including slide-out, popup, and floating options

Modern Cart eliminates the frustration of slow-loading carts and confusing checkout flows.

Customers instantly see how their choices affect their total, available discounts, and potential savings, giving them a big-brand experience in any size of store.

9. Smart Product Recommendations

Modern Cart’s smart recommendation engine presents customers with complementary products that enhance their current selections.

These smart suggestions significantly increase the likelihood of additional purchases.

How to implement with Modern Cart:

• Enable Modern Cart’s product recommendation feature
• Show relevant items that complement what’s already in the cart
• Present suggestions that feel helpful rather than pushy
• Integrate recommendations seamlessly into the cart experience

Modern Cart makes it easy to boost average order value with relevant product suggestions.

When a customer adds a product to their cart, they instantly see related items that complement their purchase, creating natural opportunities to increase basket size.

Smart recommendations help customers discover products they might have missed while improving their overall shopping experience

It’s a win-win for both you and your customers.

10. Simplified Coupon Application

Modern Cart’s streamlined coupon system makes it incredibly easy for customers to apply discounts and instantly see their savings.

It’s easier for customers as there’s less copy and pasting. It’s easier for stores as you have more control over coupons.

How to implement with Modern Cart:

• Enable Modern Cart’s simplified coupon form
• Allow customers to enter and remove coupon codes without leaving the cart
• Make your discount process compatible with popular WooCommerce coupon plugins
• Create a frictionless discount experience that keeps customers shopping

With Modern Cart, applying discounts becomes a breeze. Customers can enter coupon codes directly in the cart and see their savings applied instantly.

This seamless coupon experience removes a major friction point during checkout, helping you convert more visitors into paying customers who spend more per order.

11. Free Shipping Progress Bar

Remember how we added the free shipping thresholds to WooCommerce? Modern Cart takes that a step further.

Modern Cart’s visually appealing progress bar shows customers exactly how close they are to qualifying for free shipping.

This simple yet powerful feature is proving incredibly effective at motivating customers to add more items to reach the threshold.

How to implement with Modern Cart:

• Enable Modern Cart’s free shipping progress bar
• Set your free shipping threshold to slightly above your current AOV
• Customize the progress bar message to match your brand voice
• Watch as customers add more items to qualify for free shipping

The psychology is simple but effective. Customers hate paying for shipping more than they hate spending extra on products.

Modern Cart’s progress bar capitalizes on this quirk of human nature by clearly showing how close they are to “winning” free shipping.

This gamified element creates a powerful incentive to add more items to their cart, significantly boosting average order value with minimal effort on your part.

12. Highlight Premium Versions (Upselling)

Upselling encourages customers to purchase higher-end versions of products they’re considering.

It’s another incredibly useful way to increase average order value without being too pushy.

For example, if the customer adds a laptop to their basket, you can highlight a faster, more expensive laptop while highlighting why it could be a better option.

If they are already in a buying mood, the chances of them choosing the more expensive option is high.

With CartFlows, you can highlight a product, or additional features and benefits and increase perceived value and justify higher prices.

How to implement:

13. Post-Purchase Cross-Sells

Post-purchase cross-selling offers complementary products immediately after a purchase.

Since customers have already committed to buying, they may be receptive to additional offers that enhance their original purchase.

How to implement:

• Present offers on the thank-you page
• Send follow-up emails with complementary suggestions
• Offer special discounts for recent customers
• Focus on accessories or consumables related to their purchase

This strategy extends the customer journey beyond the initial purchase, potentially increasing AOV across multiple transactions and building stronger relationships.

14. Social Proof and User Reviews

72% of people trust online reviews as much as real people. So there is no denying the fact that social proof is absolutely critical for eCommerce success.

Using social proof through reviews, ratings, and testimonials builds trust and confidence, especially for first time buyers.

When customers see positive experiences from others, they feel more comfortable making larger purchases.

How to implement:

• You first start with implementing the basics like star ratings, customer reviews for individual products.
• If you’re selling to brands, display the brand logos.
• We would also recommend asking for video testimonials as they are very effective
• Embed Instagram videos from people who are using your product and showing them online.

In a world saturated with marketing and sales messages, hearing from real people with real experiences is incredibly important and can make or break a purchase decision.

Use the power of social proof to your own advantage and watch your sales soar!

Measuring Success and Continuous Improvement

If you follow through with these tips, your website has a strong foundation to boost average order value over time.

So, how do you measure success and keep iterating on these techniques to get the most out of it?

Key Metrics to Track

Beyond overall AOV, monitor these related metrics:

• AOV by marketing channel
• AOV by product category
• AOV by customer segment
• Items per order
• Profit margin per order

Regular Analysis and Reporting

Develop a consistent reporting schedule to review AOV performance. Weekly or monthly reports help identify trends and improvement opportunities.

Use Google Analytics 4 (GA4) to track these metrics automatically.

Customer Feedback

Collect and analyze feedback related to your AOV strategies. This qualitative data provides insights that numbers alone can’t reveal.

Ask questions like:

• Were product recommendations helpful?
• Did the free shipping threshold motivate additional purchases?
• Did bundle offers provide enough value?

Competitive Benchmarking

Regularly compare your AOV against industry standards and competitors.

This will help you understand whether performance is exceptional or merely average, inspiring new improvement strategies.

Balancing AOV With Customer Experience

While increasing AOV matters, it should never harm customer experience. Aggressive upselling or confusing promotions can drive customers away, damaging your business long-term.

As Tony Hsieh wisely stated, “Customer service shouldn’t just be a department; it should be the entire company.”

Every AOV optimization strategy should enhance the overall customer experience, not detract from it.

The best AOV strategies feel helpful rather than pushy. They should give customers genuine value while naturally increasing their order size.

Conclusion

Increasing your AOV is one of the most cost-effective ways to boost revenue without spending more on customer acquisition.

The 14 strategies we’ve covered, from product bundling and free shipping thresholds to personalization and social proof, can significantly increase how much customers spend per transaction.

Remember to continuously test and refine while also keeping customer experience in the forefront of your mind.

So go forth, start analyzing your current average order values, and implement one or two strategies to begin with.

Then, refine and improve as you see success!

FAQs

What is average order value (AOV)?

Average order value (AOV) is the average amount spent each time a customer places an order on your website. Calculate it by dividing your total revenue by the number of orders during a specific period (AOV = Total Revenue ÷ Number of Orders). This metric helps you understand purchasing behavior and measure the effectiveness of your pricing and marketing strategies.

How often should I track AOV?

You should track your average order value regularly, ideally daily or weekly for active campaigns and monthly for overall performance assessment.

Can discounts negatively affect AOV?

Yes, discounts can reduce AOV if used poorly. Across-the-board discounts may encourage more purchases but at lower values. However, strategic discounts like volume discounts, threshold-based promotions, or premium item discounts can actually increase AOV.

How do upsells and cross-sells differ?

Up cells and cross cells are different because upselling encourages customers to purchase a higher-end version of the product they’re considering (like suggesting a premium model with more features). Cross-selling offers complementary products that enhance the original purchase (like suggesting a case for a phone).

Is AOV more important than conversion rate?

No, AOE and conversion rate are equally important to run a healthy business and drive revenue.

What is a good average order value?

A “good” AOV varies significantly by industry, product type, pricing strategy, and target audience. There’s no universal benchmark. Rather than comparing to a generic standard, track your own AOV over time to identify trends, benchmark against specific competitors when possible, and consider your profit margins and customer acquisition costs when evaluating performance.

If you’re running a WooCommerce store, you know how frustrating it can be when customers abandon their carts or struggle with a clunky checkout.

Whether it’s the slow loading times, outdated design, or lack of smart upsells, the cart experience can make or break a sale.

Many store owners face challenges like these:

• High cart abandonment due to a confusing checkout flow.
• Frustrated customers who can’t easily update their cart.
• Missed opportunities to increase sales with smart upsells.
• Unfriendly coupon management that turns away buyers.

Say Hello to Modern Cart – Your Sales-Boosting Shopping Cart Solution!

We built Modern Cart to tackle all of these challenges.

Our mission was simple: create a cart that loads instantly, keeps customers engaged, and helps you convert more visitors into paying customers without complicated setup.

Why Modern Cart?

Your shopping cart isn’t just a step in the buying process. It’s the crucial moment where customers either complete their purchase or go somewhere else.

If your cart is slow, confusing, or lacking in features, it’s very likely to be the latter.

Modern Cart replaces the outdated WooCommerce cart with a fast, customizable, and engaging shopping cart experience that your customers will love.

Let’s explore how Modern Cart is a game changer for your WooCommerce store.

Give Customers a Seamless, Enjoyable Shopping Experience

Here’s what you get when you add the Modern Cart to your WooCommerce store.

1. A New Shopping Cart Experience

Imagine a sleek, modern cart interface where customers can:

• Add or remove items with a click.
• Adjust quantities without refreshing the page.
• See their cart summary update in real-time.
• Complete checkout with a single click.

A better cart experience means fewer abandoned carts and more completed purchases and Modern Cart makes it happen!

2. Boost Sales with Smart Product Recommendations

Imagine this: A customer adds a product to their cart, and instantly, they see related items that complement their purchase.

Modern Cart makes it easy to boost average order value with relevant product suggestions that feel helpful, not pushy.

3. Simplified Coupon Management

Coupons are fantastic for driving sales, but a confusing coupon process can drive customers away.

With Modern Cart, applying discounts is a breeze.

Your customers can:

• Enter and remove coupon codes without ever leaving the cart.
• Use Modern Cart’s coupon form, compatible with popular WooCommerce coupon plugins.
• Enjoy a frictionless discount experience that keeps them shopping.

4. Entice Shoppers With a Free Shipping Progress Bar!

Who doesn’t love free shipping? Modern Cart’s live progress bar shows customers how close they are to qualifying for free shipping, motivating them to add a few more items to their cart.

It’s a small touch that makes a big difference.

5. Multiple Cart Styles to Match Your Brand

No two stores are alike, so why settle for a generic cart design?

With Modern Cart, you can choose from multiple cart styles, including:

• Slide-out cart: Smoothly appears from the side for quick access.
• Popup cart (Coming soon): Pops up when an item is added, keeping customers engaged.
• Floating cart (Coming soon): Stays visible as customers browse, allowing quick access anytime.

Pick the style that best suits your store’s look and customer preferences.

6. Fully Customizable Cart Labels

Your brand deserves a cart that speaks your language. Modern Cart lets you easily customize labels and headings, including:

• Main title text.
• Coupon field placeholder.
• Checkout button label.
• Free shipping bar message.

Make your cart feel like a natural part of your store!

Quick and Easy Setup – No Coding Required!

Setting up Modern Cart is a breeze. With just a few clicks, you can:

1- Install and activate Modern Cart in your WooCommerce store.

2- Customize settings to match store branding.

3- Enable smart product recommendations, coupon management, and free shipping incentives.

4- Start delivering a modern cart experience that drives conversions.

No coding or complex setup. Just enable it and watch your sales grow!

7. Remove Friction and Increase Purchases

Modern Cart eliminates unnecessary steps in the shopping process. Customers can add, edit, and manage their cart items without leaving the page.

This seamless experience leads to:

• Faster checkouts.
• Higher customer satisfaction.
• More completed purchases.

8. Mobile-Friendly for Shoppers on the Go

Your customers aren’t just shopping from their desktops. That’s why Modern Cart is 100% responsive and works flawlessly on any device.

Whether they’re using a tablet, smartphone, or laptop, your cart will look great and work even better.

9. Integrates With Your Favorite Plugins

Your store likely uses multiple plugins to add features or improve the customer experience.

You’ll be pleased to know that Modern Cart works seamlessly with popular WooCommerce extensions, so you won’t have to worry about compatibility.

How Modern Cart Helps You Sell More

Modern Cart is built to increase your store’s revenue by:

• Encouraging customers to add more items with personalized recommendations.
• Making discount coupons easy and frustration-free.
• Removing friction from checkout, leading to higher conversions.
• Motivating customers to increase cart sizes so they reach free shipping thresholds.
• Providing a smooth, enjoyable shopping experience that reduces cart abandonment

Ready To Transform Your WooCommerce Cart?

Don’t let a clunky cart hold your store back. Modern Cart for WooCommerce is designed to make your cart fast, intuitive, and profitable.

• Boost sales with smarter product recommendations.
• Keep customers happy with a seamless cart experience.
• Reduce abandoned carts and lost revenue.
• Customize every aspect of your cart to fit your brand.

Your customers will thank you, and your sales will prove it!

• Product displays suddenly appearing on their blog posts.
• Strategic sale items shown on their homepage.
• Customers breezing through a streamlined checkout process.

They discovered the power of WooCommerce shortcodes.

These snippets of code are changing how savvy store owners sell online.

You don’t need expensive developers or complex coding either. Just simple, strategic implementation that could seriously boost your conversion rates.

Let us walk you through the shortcode revolution that’s happening right under your nose.

What Are WooCommerce Shortcodes?

WooCommerce shortcodes are small pieces of code wrapped in square brackets. They perform specific functions when added to your WordPress pages or posts.

This is what a shortcode looks like: [product_category]

Shortcodes help you customize their shops without diving into complex PHP or hiring expensive developers.

Think of shortcodes as magical commands that instantly transform ordinary pages into powerful selling tools.

They bridge the gap between what your standard WooCommerce setup offers and what your unique business actually needs.

Why Use WooCommerce Shortcodes?

Shortcodes let you:

• Display products exactly where you want them
• Create custom shopping experiences
• Strategically highlight products
• Streamline the purchase process
• Guide customer attention precisely

There’s a lot more you can do once you understand how flexible they are.

When combined with a dedicated funnel builder like CartFlows, shortcodes become even more powerful as part of structured customer journeys.

How Do Shortcodes Work?

WooCommerce shortcodes function through two key components: the body (the main command) and the parameters (the customization options).

The body tells WordPress what function to perform, while the parameters specify exactly how that function should behave.

The anatomy of a shortcode:

A complete shortcode might look like this: [products limit=”4″ columns=”2″ category=”featured”]

This tells WooCommerce to display 4 products arranged in 2 columns from the featured category.

See? Shortcodes are easy once you know how they work!

Where Can You Place Shortcodes?

Shortcodes work almost anywhere in a WordPress environment:

• Pages and posts
• Widget areas (sidebars, footers)
• Product descriptions
• Page builder elements

For the classic editor, simply paste the shortcode anywhere and WordPress will display the required content.

If you use the block editor, add a Shortcode block anywhere on the page and paste the shortcode into it.

Essential WooCommerce Page Shortcodes

There are a few fundamental shortcodes that form the backbone of a smoother WooCommerce experience.

They can control major functionality like your cart, checkout, and account pages.

Cart Page Shortcode [woocommerce_cart]

What: [woocommerce_cart]

Where: Add it anywhere it makes sense. For example, if you blog about a new product release, you could add a cart where the reader can buy that product directly from the post.

Why: You’re adding a chance to buy the product while a visitor is in a buying mood or to take advantage of impulse buys to increase conversions.

The cart shortcode displays the full shopping cart, including product images, quantities, pricing, and the checkout button.

You can place the shortcode on different pages so there are multiple points for the user to pay, which can help reduce abandoned carts.

Checkout Page Shortcode [woocommerce_checkout]

What: [woocommerce_checkout]

Where: Try this shortcode on product landing pages, at the bottom of high-converting blog posts, within promotional campaign pages, or even paired with curated product collections.

It’ll add the complete checkout functionality to the page wherever it’s placed.

Why: It creates opportunities for one-page shopping experiences where discovery and purchase happen in a single, frictionless process.

For store owners serious about optimizing checkout conversions, CartFlows extends capabilities with specialized checkout editors and pre-designed high-converting templates

Placing this on any page will turn it into a dynamic, full-fledged checkout page for your WooCommerce store.

My Account Shortcode [woocommerce_my_account]

What: [woocommerce_my_account]

Where: Consider adding this shortcode to membership areas, customer resource sections, post-purchase confirmation pages. Or even strategically place it in sidebars for logged-in users.

Why: Adding account access throughout your site lets you create a more integrated experience. It helps customers stay connected to their purchase history, downloads, and account details without disrupting the journey.

For non-logged-in users, the shortcode displays a login form.

For logged-in customers, it shows their account dashboard with orders, downloads, addresses, and account details.

It’s that simple

Order Tracking Shortcode [woocommerce_order_tracking]

What: [woocommerce_order_tracking]

Where: Consider embedding this WooCommerce shortcode in your FAQ section, customer service areas, post-purchase email templates (via links), or where order status adds value.

Why: 69% of consumers feel real-time order tracking is a top factor when shopping online. This shortcode makes tracking instantly accessible.

The shortcode generates a simple form where customers can enter their order ID and email address to view the status of a purchase.

Easy access to information is important for building trust in your fulfillment process.

WooCommerce Product Display Shortcodes

Now let’s look at how to showcase products across your store using powerful display shortcodes.

The Versatile [products] Shortcode

What: [products]

Where: The product shortcode belongs anywhere they can drive engagement or conversions.

Add it to blog content where products complement your storytelling. Place it strategically in email newsletters, category descriptions, 404 pages, or as part of your about page to showcase flagship products.

Why: This shortcode can adapt to different contexts. You can easily adapt it to show products you feel are the most relevant to the page, improving the shopping experience.

[products limit="8" columns="4" orderby="date" order="DESC" visibility="visible"]

This example displays the 8 most recent products in 4 columns. But this is just scratching the surface of what this shortcode can do.

Here’s a table of the most useful parameters for the products shortcode:

Product Categories Shortcode [product_categories]

What: [product_categories]

Where: Since this shortcode displays product categories and not individual products, place it where a customer could find it helpful if they know what other product categories you offer.

This can be a blog post, sidebar widget, or maybe even display the categories when a customer is switching between different product pages.

Why: Strategically placing category lists throughout your site increases the likelihood that a potential buyer would click through, browse and add more products to their cart.

You create multiple pathways for discovery that a standard menu navigation simply can’t match.

[product_categories number="6" columns="5" hide_empty="1" orderby="name" parent="0"]

This example displays 6 top-level product categories in 3 columns, hiding any empty categories.

Key parameters include:

Single Product Display Options [product_page]

What: [product_page id=”123″]

Where: Add the product page shortcode to a blog post that features a specific product as the hero of the content. You can also feature it in some of the tutorial pages or landing pages where sending a user to that product would add value.

It’s also useful in comparison guides when readers are deciding between options, seeing full product details. The shortcode gives them a way to add items to the cart without extra clicks.

Why: Instead of sending people off to another page when they’re interested, this brings the full product experience into the content.

It’s not just about displaying a product,but giving people the option to buy exactly when they’re most engaged.

This shortcode displays everything from the standard product page including images, price, description, add to cart button, and even reviews.

Strategic WooCommerce Product Showcase Shortcodes

Your secret weapon is strategically showcasing specific product collections throughout your customer journey.

Here’s how to do it using specialized shortcodes:

Featured Products Shortcode

What: [featured_products]

Where: This spotlight-worthy shortcode deserves prime placement anywhere you need to direct customer attention.

Your homepage is the obvious start, but weave it into about pages, post-purchase thank you pages for cross-selling opportunities, even empty cart pages to inspire initial purchases.

Why: Featured products represent you as a brand so you want to be thoughtful about where they appear.

To mark products as featured, just click the star icon in your Products dashboard.

This shortcode then automatically displays them wherever you place it.

On-Sale Items Shortcode

What: [sale_products]

Where: Add the sale_products short code to capture hesitant shoppers. You can add it to your email newsletter templates or your sidebar widgets on some of the high traffic blog content.

Maybe even show on sale products as interstitial content when people click between different categories.

Why: Price sensitivity drives a lot of decision making for shoppers. This auto updating showcase of on sale products creates urgency and opportunity without requiring constant maintenance.

[sale_products per_page="8" columns="4" orderby="date" order="desc"]

This shortcode is particularly powerful during sales events. Any product you mark as on sale in your dashboard automatically appears wherever you’ve placed this code.

Best-Selling Products Shortcode

What: [best_selling_products]

Where: The best_selling_products shortcode works beyond just homepage or hero sections.

Integrate this into product category pages as “Category Bestsellers”. Or maybe even product detail pages under “Others also bought”.

Abandoned cart emails are also a good place to integrate the bestselling products shortcode.

Why: Showing best selling products is like displaying social proof.

If potential buyers see that a product has been purchased by others, it creates a psychological trigger that simplifies the buying decision while also building confidence in your brand.

[best_selling_products per_page="4" columns="4"]

The shortcode automatically updates the list of products based on sales data, always showing your current top performers.

Recent Products Shortcode

What: [recent_products]

Where: If you add new products frequently, you’ll want recent visitors to see them. Your homepage is a great place to integrate the recent_products shortcode.

You can also integrate it in customer account dashboards to encourage customers to explore the new additions.

Why: For returning customers especially, highlighting your latest additions can become a compelling reason to browse again and turn their routine visits into anticipation of what’s new in your inventory.

[recent_products per_page="8" columns="4" orderby="date" order="desc"]

For stores that regularly add new inventory, this shortcode ensures visitors always see your freshest products.

Related Products Shortcode

What: [related_products]

Where: Integrate the related_products shortcode on product focused blog content, category descriptions to show complementary items, or in how-to guides where you’re talking about multiple products.

You can also consider it for FAQ pages where product questions necessarily lead to related offerings.

Why: The related_products shortcode provides contextual relevance and transforms basic product browsing into a product discovery journey.

This shortcode works best when products have proper categories and tags assigned, as these determine which products are considered “related.”

Top-Rated Products Shortcode

What: [top_rated_products]

Where: Showcase top-rated products where trust-building is the final push required for conversion.

You could feature it on landing pages where new visitors form their first impressions. You can even integrate it into comparison guides or other hesitation points in your sales funnel.

Also consider it for customer service pages to highlight consistently successful products, or even in win-back emails to remind lapsed customers of your quality offerings.

Why: Top rated products generally show that other customers are satisfied with your products and that creates a powerful social proof.

If you can consistently show your products earn high ratings, new customers know that you’re not making random claims about quality.

Instead, you’re letting satisfied customers make those claims for you.

[top_rated_products per_page="4" columns="4" orderby="rating"]

For stores with active review systems, this automatically showcases products with the highest ratings.

Purchase Action Shortcodes

The most powerful shortcodes in your arsenal directly drive conversions by making purchasing frictionless.

Add to Cart Button Shortcode

What: [add_to_cart]

Where: add_to_cart belongs pretty much anywhere your products are discussed. All you need to do is embed the shortcode within product pages or tutorials where you are talking about a product.

The idea is to give customers easy access to add a product to their cart and take a step further into the buying journey.

Why: Allowing customers to act on impulse is a sure way to improve sales!.

Single Product Price Display

What: Single product price display.

Where: You could incorporate it in posts or pages where you talk about the products. It’s also useful when you want customers to see the price but don’t want them to be static.

Why: Selective price transparency serves different functions throughout the buying journey. Sometimes customers want the price without the distraction of full product pages or purchase options.

This approach lets you control exactly when and how price factors into the customer’s decision-making process.

While there isn’t a dedicated shortcode just for prices, you can use:

[product_page id="123" show_price="true" show_add_to_cart="false"]

Advanced WooCommerce Shortcode Techniques

After mastering the basics, implement these advanced techniques to truly elevate your store’s performance.

Combining Multiple Shortcodes

You can enhance the shopping experience by combining multiple shortcodes on the same page.

Here’s how:

<h2>Latest Arrivals</h2>

[recent_products per_page="4" columns="4"]

<h2>Bestsellers This Month</h2>

[best_selling_products per_page="4" columns="4"]

<h2>Complete Your Order</h2>

[woocommerce_checkout]

Notice that you don’t need the shortcode block to add shortcodes. Simply paste the shortcode as part of a paragraph block and it will work perfectly.

Using Shortcodes in Widgets and Blocks

The best part about shortcodes is that you can use them in widgets, pages, blocks, posts and anywhere you can add text in WordPress.

1. In widgets: Add the Shortcode widget to your sidebar, displaying best-selling products alongside blog content.
2. In WordPress blocks: Use the dedicated Shortcode block to embed product displays in complex page layouts.
3. In custom HTML blocks: For more control, place shortcodes within Custom HTML blocks:

<div class="featured-product-highlight"> 
<h3>Product of the Month</h3> 
[product_page id="123"] 
</div>

Troubleshooting WooCommerce Shortcodes

Short codes aren’t always perfect and they can fail and can cause errors.

Let’s see some examples of common syntax errors that you might come across and how to fix them.

Common Syntax Errors

The most frequent problems come from simple syntax mistakes:

Solutions for Display Problems

When shortcodes don’t display as expected, use these troubleshooting steps:

1. Test using a default theme and see if it’s your customized theme that’s causing a problem or whether it’s just the shortcode that’s not working.
2. Disable all plugins except WooCommerce to check if it was a plugin causing an issue. If the shortcode works with the plugins disabled, you can start enabling them one by one to see which caused the issue.
3. Often caching plugins can conflict with shortcodes and break them. So if a shortcode is not working try disabling the caching plugin and check if the shortcode now loads.

Build a Beautifully Dynamic Store With WooCommerce Shortcodes

WooCommerce shortcodes can turn static eCommerce stores into flexible, dynamic, and conversion focused ones.

We have covered a lot here but you don’t need to implement everything at once.

Start small. Implement one shortcode today to showcase your best-selling products on your homepage.

Then add an add to cart button to your most popular blog post. Watch your analytics and build from there.

For those looking to save time and maximize results, CartFlows puts all your ecommerce conversion needs into ready-to-use sales funnels.

It includes features like one-click upsells and order bumps to automatically, and dramatically, increase store performance.

What will you build with your new knowledge? Tell us about it in the comments below!

Gumroad is popular, but let’s be real – it’s far from perfect. High transaction fees, limited checkout customization, and missing sales-boosting features can hurt your earnings.

The good news? You have better options.

Whether you want lower fees, more flexibility, or advanced selling tools, there’s a Gumroad alternative that fits your needs.

In this guide, we’ll explore the best Gumroad alternatives, from WooCommerce + CartFlows to SureCart, Payhip, and Sellfy, so you can sell smarter and keep more of your money.

Let’s take a closer look at why you might switch.

Why Do You Need a Gumroad Alternative?

Gumroad makes selling easy, but if you’re serious about growing your business, its limitations start adding up.

Here’s why many creators make the switch:

• High fees eat into profits: Gumroad takes 10% per sale – before transaction fees. That’s a big cut, especially if you’re selling consistently.
• Limited customization hurts branding: Your store looks like everyone else’s. You can’t fully customize checkout, product pages, or branding.
• Fewer payment options = fewer sales: Gumroad doesn’t support Stripe in many countries and lacks Apple Pay and Google Pay. More payment options mean more conversions.
• AI-based support can be frustrating: Delayed responses, missing payments, and no real human support when you need it most.
• Weak analytics make scaling hard: No detailed reporting means guesswork when trying to optimize sales and grow.

If these sound familiar, it’s time to find a better alternative.

Key Considerations for a Gumroad Alternative

If you’re serious about selling smarter and keeping more of your earnings, here’s what to look for:

• Pricing – Keep more of what you earn: Some platforms take a big chunk of every sale. Go for one with lower or no transaction fees.
• Payment options – Let customers pay their way: Not everyone uses PayPal. More payment methods mean more sales and happy customers.
• Customization – Make your store truly yours: Your brand should stand out, not blend in. Pick a platform that lets you control the look and feel.
• Sales and marketing – Sell more without extra work: Upsells, order bumps, and cart recovery can turn one-time buyers into repeat customers.
• Product flexibility – Sell your way: Whether it’s digital products, memberships, or subscriptions, make sure your platform fits your business model.
• Analytics – Know what’s working (and what’s not): Clear insights help you track sales, understand customers, and make smarter decisions.
• Customer support – Real help when you need it: AI bots are frustrating. You need human support that actually solves problems.

Now that you know what to look for, let’s dive into the best options available!

We’ve picked the best Gumroad alternatives in two categories: WordPress and SaaS.

Check them out and see which one works best for you.

Gumroad Alternatives: WordPress

WordPress is a versatile platform that gives you complete control over selling your products online.

These are the best options as far as we’re concerned.

1- SureCart

If you want a fast, flexible, and no-hassle way to sell digital products, memberships, subscriptions, or physical goods, SureCart is a fantastic Gumroad alternative.

Unlike Gumroad, which charges a hefty 10% per sale and limits your customization, SureCart gives you full control – without platform fees on paid plans.

Plus, since it’s built for WordPress, you own your store completely.

With SureCart, you create stunning checkout forms in minutes. Choose from pre-designed templates or build one from scratch that fits your brand perfectly.

If you’re selling software or digital products that require licensing, SureCart has you covered.

Its built-in license key management lets you issue and manage license codes without any coding.

You can authorize access for specific users or devices and perform regular license checks – without breaking the bank.

So, if you’re a creator, entrepreneur, or business owner looking for a better way to sell online, SureCart gives you the control and flexibility that Gumroad simply can’t match.

Want to see SureCart in action? The video explains everything you need.

Pricing:

• Free Forever plan – Ideal for beginners.
• Paid plans start at $179/year – No transaction fees.

Key features

• Custom checkout – Easily build personalized checkout pages without coding.
• Flexible payments – Sell memberships, subscriptions, and use split payments.
• Sales recovery – Win back lost customers with automated emails.
• Payment options – Accept payments through Stripe, PayPal, and more.
• Performance optimized – Keeps your WordPress site fast and optimized.

What you’ll love
Lightweight and fast, no unnecessary bloat.
Keep 100% of your sales – no hidden fees.
Everything you need for selling – checkout, taxes, and invoices included.

Things to keep in mind
No bulk editing for large product catalogs
Need to setup a WordPress website first.

Want to take full control of your online store? Try SureCart for free today!

2- WooCommerce

WooCommerce is a powerful, open-source eCommerce solution built for WordPress.

If you want full control over your store’s design, pricing, and checkout, this is it.

Sell digital downloads, subscriptions, memberships, or physical products – without platform restrictions or hidden fees.

And the best part? You call the shots. Want a custom checkout? More payment options? Easy shipping rules? There’s a plugin for that.

With WooCommerce, you get the freedom to build your store your way.

Unlike platforms that take a cut of every sale, WooCommerce lets you keep 100% of your earnings – no surprise fees, no limits.

That said, the default WooCommerce checkout is pretty basic. It gets the job done but doesn’t do much to boost conversions.

That’s where CartFlows comes in.

Pair CartFlows with WooCommerce, and suddenly, your checkout goes from “just enough” to a full-blown sales machine.

Think one-click upsells, order bumps, and abandoned cart recovery – all designed to boost sales without extra hassle.

More on this powerful combo coming up.

Pricing:

• Free – WooCommerce itself is free, but you may need paid themes, hosting, or plugins.
• CartFlows (to improve checkout and conversions) – Starts at $189/year.

Key features

• Sell anything – Digital products, subscriptions, memberships, and physical goods.
• Full store ownership – No platform restrictions or hidden fees.
• Limitless customization – Use themes, page builders, plugins and custom checkout designs.
• Multiple payment gateways – Accept Stripe, PayPal, Apple Pay, and more.
• Advanced checkout optimization – Add CartFlows for sales funnels, upsells, and abandoned cart recovery.

What you’ll love
No transaction fees. WooCommerce doesn’t take a cut of your sales.
Ideal for businesses that need advanced control.
Works with CartFlows to create high-converting sales funnels.

Things to keep in mind
You’ll need to deal multiple plugins.
You’ll need to manage security, backups, and updates.

Gumroad Alternatives – SaaS

SaaS platforms make excellent Gumroad alternatives if you prioritize convenience over full ownership and deep customization.

They handle hosting, security, and updates for you, so you can focus on selling.

Here are our top picks:

3- Hyax

If you’re tired of juggling multiple tools just to sell digital products, Hyax makes it easy.

It blends the best of Shopify, Teachable, and Leadpages into one powerful platform. This gives you full control over your store, branding, and sales funnels.

The best part? You keep 100% of your earnings while using powerful sales and marketing tools.

Selling courses, memberships, subscriptions, or downloads? Hyax makes it a breeze.

Plus with sales funnels, A/B testing, custom storefronts, and AI-powered content help you can scale without limitations.

While Gumroad keeps things simple, it lacks many essential features.

So if you want a Gumroad alternative that gives you total control, Hyax is a solid alternative.

Pricing

• One-time payment – Starts at $249, with optional addons for extra storage and features.

Key features

• Built-In sales funnels – Create upsells, downsells, and A/B test checkout pages.
• Customizable storefront – Host on your own domain and fully brand your site.
• AI-powered tools – Generate copy, improve content, and create images effortlessly.
• No transaction fees – Unlike Gumroad, you keep 100% of your earnings.
• Seamless integrations – Connect Stripe, PayPal, Zapier, email marketing tools, and more.

What you’ll love
You keep all your profits – no revenue-sharing.
Built-in sales funnel tools for better conversions.
No maintenance headaches or plugin conflicts.

Things to keep in mind
Less customization flexibility compared to WordPress.
Limited templates, though more are being added.

Want to try this Gumroad alternative? Sign up with Hyax today!

4- Lemon Squeezy

If you’re searching for a Gumroad alternative that gives you full control over branding and sales, Lemon Squeezy is worth a look.

It’s a powerful platform for selling eBooks, courses, software, and memberships – without locking you into a shared marketplace.

Your store is 100% yours, fully customizable, and built to scale.

Lemon Squeezy makes selling effortless with built-in affiliate marketing, email automation, and AI fraud protection.

As with Gumroad, you don’t have to worry about tax compliance. Lemon Squeezy acts as a Merchant of Record and handles global VAT and sales tax.

With flexible payment options, including one-time purchases, subscriptions, and SaaS billing, you can create a pricing model that works for you.

Plus, with Stripe, PayPal, and 21+ payment methods, reaching international buyers is easy.

If you want an all-in-one selling platform with automation, security, and growth-focused tools, Lemon Squeezy is a solid choice.

Pricing:

• 5% + 50¢ per transaction (no monthly fees).

Key features

• Customizable storefront – Design a fully branded store without marketplace distractions.
• Automated tax compliance – Handles VAT, sales tax, and invoicing as your Merchant of Record.
• Affiliate program – Let others promote your products and earn commission.
• Payment flexibility – Accepts Stripe, PayPal, and multiple global payment methods.
• AI fraud protection – Reduces chargebacks and secures transactions.

What you’ll love
More branding control with a private storefront.
Built-in tax handling saves time and effort.
Affiliate marketing helps grow sales.

Things to keep in mind
Limited storefront customization compared to self-hosted solutions.
Customer support response times can be slow.

Want to sell digital products with more branding flexibility? Try Lemon Squeezy!

5- Payhip

Payhip makes it easy, even if you have zero tech skills.

It’s an all-in-one eCommerce platform designed for creators, educators, and small businesses that want a simple, affordable way to sell online.

Unlike many platforms, Payhip includes all features on its free plan – you only pay a small transaction fee when you make a sale.

You get access to built-in affiliate programs, email marketing, discount codes, and VAT automation without upfront costs.

What makes Payhip stand out? It offers flexible product options, allowing you to sell everything from digital downloads and coaching sessions to physical goods.

You can also offer “pay what you want” pricing, allowing customers to choose how much they pay.

With instant payouts through PayPal or Stripe, you don’t have to wait days to access your earnings.

If you want a fully branded experience, Payhip lets you embed its checkout system directly into your website. Customers never have to leave your domain.

If you want an easy-to-use Gumroad alternative that doesn’t lock features behind expensive plans, Payhip is a great choice.

Pricing:

• Free plan available (5% transaction fee), Plus ($29/month, 2% fee), Pro ($99/month, no transaction fee).

Key features

• Sell multiple product types – Digital downloads, courses, coaching, memberships, and physical items all in one place.
• Built-in marketing tools – Affiliate programs, discount codes, and email marketing to boost sales.
• Instant payouts – Get paid directly via PayPal or Stripe – no delays.
• Automatic tax and VAT – Simplifies international sales by auto-calculating VAT.
• Customizable storefront – Personalize your store or embed Payhip’s checkout on your own website.

What you’ll love
No upfront costs with the free plan.
Simple and beginner-friendly platform
Supports one-time purchases, subscriptions, and memberships.

Things to keep in mind
Limited SEO and storefront customization.
Only supports PayPal and Stripe.

If you want a simple, budget-friendly platform to sell your digital products without fuss, Payhip is a great choice!

6- Podia

Podia is a simple eCommerce platform for creators, educators, and entrepreneurs.

It lets you sell digital products, courses, memberships, and coaching services quickly and easily.

Unlike Gumroad, Podia is an all in one place. It gives you a full website, built-in email marketing, and a storefront.

You don’t need extra tools for hosting courses, sending emails, or managing subscriptions.

Everything is included which makes it a great choice if you want an easy and streamlined setup.

Podia helps boost your sales with pre-sales, upsells, and an affiliate program. You can also host live webinars and coaching sessions without extra software.

Its website builder is simple and lets you create a professional store in minutes without coding.

Pricing is clear, with no hidden fees. The Shaker plan removes transaction fees, so you keep all your earnings.

Whether you’re just starting or growing your business, Podia makes selling online easy.

Pricing:

• Starts at $396/year with a 5% transaction fee. The $900/year plan removes transaction fees.

Key features

• Sell digital products and courses – Offer downloads, memberships, webinars, and coaching sessions.
• Built-in email marketing – Automate campaigns, send newsletters, and track customer engagement.
• Customizable website and storefront – Easily build and brand your store without coding.
• Affiliate marketing program – Set up a referral system to boost sales.
• Live webinars and coaching – Host interactive sessions without third-party tools.

What you’ll love
Easy to use, even for beginners.
No transaction fees on higher plans.
Includes built-in email marketing and affiliate management

Things to keep in mind
Limited customization compared to WordPress or Shopify.
No free plan, only a free trial.

Want to try this all-in-one Gumroad alternative? Start selling on Podia!

7- Sellfy

How could we wrap up our list of Gumroad alternatives without mentioning Sellfy?

If you’re a creator, artist, or entrepreneur, Sellfy makes online selling simple with an easy-to-use storefront, built-in marketing tools, and no transaction fees.

Launch your store in minutes – no coding needed. You can start selling in under 15 minutes and embed your store on your website or social media for seamless sales.

Sell anything with ease. Digital products, subscriptions, print-on-demand (POD) merchandise, or physical goods – it’s all possible with Sellfy.

We love that Sellfy includes built-in marketing tools like email marketing, discount codes, and upselling to help boost revenue.

Customization is limited, but that’s the trade-off for simplicity. If you want to focus on selling, not tech, Sellfy is a solid choice.

Pricing:

• Plans start at $264/year with no transaction fees.

Key features

• Multi-product support – Sell digital products, subscriptions, POD items, and physical goods.
• Quick setup – Launch your store in minutes.
• No transaction fees – You keep all your earnings, unlike Gumroad.
• Built-in marketing tools – Email marketing, upsells, discount codes, and cart recovery.
• Embed anywhere – Sell directly on your website, blog, or social media.

What you’ll love
Beginner-friendly, perfect for non-techy creators
Supports multiple product types, including print-on-demand and subscriptions.
No transaction fees, so you keep more of your revenue.

Things to keep in mind
Limited customization options compared to other platforms.
Annual sales caps on each plan, requiring upgrades as your business grows.

Try Sellfy to sell digital products and POD effortlessly!

CartFlows + WooCommerce – A Powerful Gumroad Alternative

Remember we mentioned CartFlows earlier?

Think of it as WooCommerce’s answer to ClickFunnels – without the expensive monthly fees.

It effortlessly replaces the standard WooCommerce checkout with one that’s designed to sell.

Let’s discuss the features that make WooCommerce and CartFlows one of the best Gumroad alternatives.

Optimized checkout for higher conversions

WooCommerce’s default checkout has way too many unnecessary fields, which isn’t great for conversion.

CartFlows helps you simplify checkout pages and boost conversions. But when you combine it with Modern Cart, you create a checkout experience that feels unstoppable. Stick around, we’ll show you how Modern Cart takes it even further.

One-click upsells and order bumps

Unlike Gumroad, where upsells aren’t as flexible, CartFlows makes upselling effortless.

You can add one-click upsells right after checkout and order bumps before purchase, increasing your revenue without extra effort.

A/B split testing to maximize sales

Not sure if a one-step or two-step checkout works better? CartFlows lets you test multiple versions of your checkout, upsell, and order bump pages so you can fine-tune your funnel for maximum sales.

Recover abandoned carts and lost revenue

Over 70% of online shoppers abandon their carts. CartFlows helps you track lost sales and automatically send follow-up emails with discounts or reminders to bring customers back.

Smart funnels and personalized offers

CartFlows allows dynamic product suggestions based on what customers are buying.

Selling an eBook? Offer a video course as an upsell. Selling a membership? Offer a discounted annual plan.

These smart funnels make it easy to increase revenue on autopilot.

Fully customizable checkout and funnels

With support for Elementor, Divi, and other page builders, you can design stunning checkout pages without coding.

Unlike WooCommerce’s rigid default checkout, CartFlows lets you create a unique and branded sales experience.

Get Started With CartFlows

Building your sales funnel with CartFlows is super simple. Add it to your website as usual and replace the boring WooCommerce checkout.

Want to see how CartFlows works? Here’s a video that explains everything:

Modern Cart – A Smoother Cart Experience for WooCommerce

If you’re serious about finding a real Gumroad alternative, your cart experience needs to feel simple, fast, and frictionless. That’s exactly what Modern Cart delivers.

Most WooCommerce carts feel clunky, outdated, and full of friction, causing customers to second-guess their purchase before they even reach checkout.

Modern Cart fixes that with a sleek, modern cart experience where customers can update products, apply coupons, and explore smart product suggestions, all without leaving the cart page or waiting for reloads.

The result is fewer abandoned carts, higher average order value, and a buying journey that feels smooth from start to finish.

Want to see Modern Cart in action? Watch the video below to experience the difference for yourself.

Conclusion

Choosing the right Gumroad alternative comes down to what works best for you.

Whether you want lower fees, more customization, or powerful sales tools, there’s a platform that fits your needs.

From SureCart’s lightweight flexibility to Sellfy’s easy setup and Podia’s all-in-one approach, you have plenty of options to sell smarter and keep more of your profits.

If you’re leaning toward WooCommerce, don’t stop there.

Pair it with CartFlows to unlock high-converting funnels, one-click upsells, and a checkout that drives sales.

Try it today and watch your conversions soar!

You have to figure out where your audience spends their time, what grabs their attention, and how to convert them into paying customers.

Trials and errors can cost you a lot of money.

What if you could skip all that guesswork? What if you could avoid the trial and error and skip to the profitable part?

That’s where funnel hacking comes in. It’s a smarter, faster way to learn from what’s already working for your competitors.

By studying successful businesses and adapting their strategies to your own, you save time, avoid costly mistakes, and get faster results.

In this guide, we’ll cover:

• What is funnel hacking?
• How to hack funnels step by step.
• The dos and don’ts of funnel hacking.

Stick with us, and you’ll be ready to create funnels that work!

What Is Funnel Hacking?

Imagine you have a cousin who always performs exceptionally well in their exams. You admire their success and wonder what their secret is.

So you start observing them – what time they study, how they take notes, and which resources they use.

You don’t copy them exactly, but you tweak their routine to fit your own style.

Before you know it, your grades improve too.

That’s how funnel hacking works.

You analyze what your competitors are doing – their website design, pricing, email campaigns, or ads – and use those insights to craft a better, more personalized strategy for yourself.

The goal isn’t to copy but to model their success while tailoring it to your audience.

It’s like borrowing your cousin’s study techniques to ace your exams, but for business.

You can skip the trial-and-error phase by learning directly from the best. You save time, cut costs, and gain a head start in building funnels that deliver results.

Ready to see how it works?

What Is a Sales Funnel and How Does It Work?

Let’s say you’ve started your dream online store selling organic beauty products.

You’ve poured your heart into curating the best natural skincare items, but there’s one problem.

It’s like you’ve set up shop in the middle of nowhere. No signs, no visitors.

Even if your products are amazing, how will people find you, let alone buy anything?

That’s where sales funnels come in.

Think of them as friendly guides leading potential customers step by step, from discovering your brand to making a purchase.

It’s called a funnel because it starts wide like a funnel – catching the attention of many – and narrows down to those who are truly ready to buy.

Here’s how it works:

1. Awareness: Catching Their Attention

This is where people first hear about your brand. Maybe they’re scrolling Instagram and see your ad showing glowing reviews of your best-selling organic face serum.

Or they stumble upon your blog explaining the benefits of chemical-free skincare.

Your goal here is simple: grab their attention.

What this could look like:

• A catchy Facebook ad offering “10 Tips for Glowing Skin Naturally” with a free guide.
• A blog post comparing chemical-laden skincare with the benefits of organic alternatives.
• A viral social media post sharing before-and-after photos from happy customers.

2. Interest: Sparking Curiosity

Now they’re intrigued. They click the ad or visit your website to explore your product range.

Maybe they follow your Instagram for skincare tips. At this point, they’re deciding if your brand is worth their time.

Your job is to keep them interested and build trust.

What this could look like:

• A behind-the-scenes video showing how your organic products are made.
• Testimonials and routines from real customers who love your products.
• A popup on your site offering 10% off the first order after joining your email list.

3. Desire: Making Them Want It

At this stage, people are seriously considering buying. They’ve compared your products with competitors and are deciding which one feels right.

Your mission? Make your product irresistible.

What this could look like:

• Featuring glowing reviews like, “My redness disappeared in two weeks!”
• A limited-time deal: “Buy 2 Organic Serums, Get 1 Free – Today Only!”
• A detailed product page highlighting how your serum’s natural ingredients work wonders for sensitive skin.

4. Action: Closing the Deal

Finally, they’re ready to buy. They add your serum to their cart and complete the checkout.

This is where you focus on making the process easy and leaving a positive impression.

Your goal? Seal the deal and build loyalty.

What this could look like:

• A smooth checkout with clear instructions and multiple payment options.
• A personalized thank you email with tips on getting the best results from the product.
• A loyalty program that rewards them for coming back: “Earn points for every purchase!”

Now you’ve seen how much effort goes into building an effective sales funnel, would you want to risk all that time and money on something that might not work?

That’s exactly why funnel hacking is such a game-changer. Let’s explore the key benefits it offers!

Sales Funnels Are Everywhere

You’ve probably seen hundreds of funnels without even realizing it. Some of them may even have been created with CartFlows!

Think about those ads you see on social media: a 50% discount on a favorite outfit or a ‘buy one, get one free’ deal on kitchen gadgets.

Those ads are designed to catch your attention and pull you into the first stage of a funnel – the awareness stage.

Take Netflix for example. With over 300 million subscribers, they’ve nailed the sales funnel game.

When you click on their ad, you land on a clean, simple page that gives you just the information you need – no distractions.

And if you have questions? They’ve got an FAQ section right below to answer anything you might wonder about, making it easy for you to decide.

It’s all designed to keep you moving forward.

And there are countless other examples – Apple TV, Samsung, and so many more.

Benefits of Funnel Hacking

Before learning how to hack a sales funnel, let’s quickly explore the benefits:

• Start making sales sooner: Proven strategies help you see results without months of trial and error.
• Save time and cut costs: Focus on what’s already working instead of wasting resources on guesswork.
• Learn what works: Study successful businesses to uncover strategies that resonate with your audience.
• Reduce risks: Avoid failed campaigns by following approaches that are already delivering results.
• Stay competitive: Keep up with industry leaders by adapting their best practices to your business.
• Find hidden opportunities: Identify gaps in competitors’ strategies and use them to stand out.

Let’s now get to the heart of the matter, learning to hack a funnel!

Funnel Hacking Step by Step

Funnel hacking can feel like a lot, but breaking it into manageable steps makes it easier.

Here’s how to get started:

Step 1: List Your Competitors

Start by identifying thriving businesses in your industry – the ones already connecting with the audience you want to reach.

Don’t limit yourself to direct competitors; consider brands offering similar products or services, whether they’re premium options or budget-friendly alternatives.

A quick Google search is a great starting point.

Type in keywords related to your product or service – like “organic moisturizer” or “best kitchen knives” – and note which companies dominate the search results.

Pay extra attention to those running ads or appearing on the first page. If they’re investing in visibility, it’s a good sign they’re doing something right.

Step 2: Study Their Strategy

Now you’ve listed your competitors, it’s time to see what makes them tick.

Start by checking out their websites, ads, and social media accounts.

Look at how they attract attention and engage their audience, especially at the top of the funnel.

One handy tool is the Facebook Ad Library. It lets you search for competitors to see if they’re running Facebook or Instagram ads.

It provides a glimpse of ad copy, visuals, and targeting strategies.

Don’t stop there – browse reviews on platforms like Yelp or TrustPilot.

Reviews are gold when it comes to understanding what customers love (or don’t) about your competitors.

Spotting their strengths and weaknesses can help you find areas to improve or gaps to fill.

By the end of this step, you’ll have a clear idea of what’s working for them and how you can adapt those strategies to your own business.

Step 3: Find Their Traffic Sources

It’s time to dig deeper to know where competitors are getting their traffic.

This will help you understand how they’re attracting visitors and which channels are working best for them.

This is where tools like Ahrefs come in handy.

It’s an all-in-one SEO tool that helps you analyze competitors, uncover keyword opportunities, perform keyword tracking, and measure overall website performance.

Here’s how to use it:

1. Copy the link of a competitor’s website.
2. Paste it into the Ahrefs search field.
3. Study the insights, including:
   • Referring domains (who’s linking to them).
   • Keywords they rank for and use in ads.
   • Their best-performing backlinks.
   • Domain and URL authority scores.

These details can show you what’s driving their success. Are they killing it with search engine traffic? Using paid ads effectively? Leveraging strong backlinks?

There are more tools

Ahrefs isn’t the only tool you can use – there are others that bring different insights to the table.

For example, SpyFu is perfect if you want to dig into your competitors’ PPC campaigns or find their top-performing keywords for ads.

And then there’s BuzzSumo, which helps you see what content is making waves on social media.

Pairing these tools with Ahrefs gives you a well-rounded view of how your competitors are driving traffic and engaging their audience.

Step 4: Go Deep Into Their Funnels

Once you’ve gathered all the basics, it’s time to analyze your competitors’ funnels in detail.

This is where you figure out how they engage with their audience and turn visitors into customers.

Start With Landing Pages

Landing pages are the gateway to any funnel.

Take a close look at:

• Design and layout: Is it simple, clear, and easy to navigate? Do the calls to action (CTAs) stand out?
• Headlines and subheadings: Are they grabbing attention and delivering the main message?
• Structure and flow: Are there clear next steps like free trials or upsells? How smooth is the process?
• Visuals: Are the images and videos adding value or just filling space?
• Trust signals: Look for testimonials, certifications, or partnerships that build credibility.
• Offers: Are they using limited time discounts, freebies, or bonuses to attract customers?

Take ZipWP AI Website Builder for example. Their landing page is pretty straightforward, yet includes most of those points above.

Sign Up for Emails

Subscribe to your competitors’ newsletters and see how they engage with their audience.

Watch out for:

• Promo codes, upsells, or special offers.
• Abandoned cart emails (try leaving items in your cart to test this).
• Personalized messaging.

Analyze how often they email, what kind of content they send, and how it fits into their overall strategy.

Buy Their Product (if possible)

If your budget allows, purchase from your competitor. This hands-on experience can give you unique insights into their funnel.

You can assess:

• Checkout process: Was it smooth? Did they use upsells or cross-sells?
• Post-purchase emails: Did they thank you, offer tips, or upsell more products?
• Product delivery: Was it well-packaged? Did it include extras like coupons or thank you notes?
• Product quality: Does it live up to the promise?

This isn’t about copying – it’s about understanding their customer journey and figuring out what you can do better.

Check Their Customer Support

Customer support is the part of the funnel that builds loyalty.

• Ask a question: Reach out to the support team and note how they respond – speed, tone, and helpfulness.
• Monitor social channels: See how they handle questions and complaints publicly.
• Test returns/refunds: If you purchased their product, try returning it to assess how they handle it.

Don’t forget to explore their FAQ pages or tutorials too. Check if they are helpful and easy to understand.

With a little work, you’ll uncover strategies, strengths, and weaknesses that can help you build a more effective funnel for your own business.

Tools To Build Your Sales Funnel

Building a successful sales funnel is much easier when you have the right tools at your disposal.

Here’re some of the best tools for WordPress and SaaS platforms to help you build your funnels.

WordPress Tools

If you’re using WordPress, these tools are must-haves for creating and optimizing your funnel:

• CartFlows: Makes building funnels simple with pre-built templates, one-click upsells, and cart abandonment recovery. It’s ideal if you want to create a professional funnel without coding.
• Spectra/Elementor: Page builders let you design stunning, responsive pages with drag and drop ease. Whether it’s a landing page or a checkout page, you can effortlessly customize it to match your brand.
• Convert Pro: Need to capture more leads? This tool helps with exit-intent popups, multi-step forms, and integrations with your email platforms to keep leads organized.
• OttoKit: Automate your workflows, like syncing leads to CRMs or triggering upsell emails, so you can focus on growing your business without being slowed down by manual tasks.

SaaS Tools

For non-WordPress setups, these SaaS tools offer powerful solutions:

• ClickFunnels: An all-in-one platform to build, track, and optimize your funnels. It’s packed with templates and upsell features to help you maximize revenue.
• Unbounce: Specializes in creating high-converting landing pages with A/B testing and optimization tools. Great if you’re focused on getting results from paid traffic.
• HubSpot: Combines lead capture forms, email marketing, and CRM tools to nurture leads and track progress through the funnel.
• Zapier: Connects your apps to automate repetitive tasks like syncing leads or sending notifications when someone makes a purchase.
• Windsor.ai: Automatically extracts data from various popular marketing, e-commerce, and CRM platforms and streams it to BI tools or data warehouses for in-depth analytics through ELT connectors.

These tools don’t just make funnel building easier – they also help you optimize every step of the customer journey.

Funnel Hacking: What’s the Winning Formula?

We discussed it earlier that funnel hacking is about learning and adapting – not copying.

It’s your chance to take what works, make it better, and tailor it to your audience.

Here’s how to do it right:

Learn, Don’t Copy

Taking direct elements like headlines, content, or images from your competitors doesn’t just harm your credibility – it makes you blend in.

Instead:

• Write headlines and content that reflect your unique voice and values.
• Use visuals and designs that are authentic to your brand.
• Innovate on what works to stand out instead of blending in.

Copying may seem quick, but originality helps you stand out.

Adapt and Innovate

The beauty of funnel hacking lies in modeling strategies, not mimicking them.

Here’s what you can do:

• Study the structure: How do they guide users through awareness, interest, and action?
• Analyze the design: Take cues from layouts or colors that work but keep your branding distinct.
• Understand the flow: Look at how they move customers seamlessly through their funnel.

Think of it as learning from their playbook, but rewriting it for your own gain.

Avoid These Funnel Hacking Pitfalls

Here are a few common mistakes to avoid:

• Blind replication: Copying isn’t learning – it’s falling behind.
• Ignoring your audience: Focus on what your audience needs, not just what competitors are doing.
• Overcomplicating your funnel: Keep it clean and simple – less is more.

Find Your Secret Sauce

The real magic comes from adding your own creativity and focusing on solving problems for your audience.

With continuous refinement and thoughtful inspiration, you’ll create a funnel that drives results and feels 100% yours.

Conclusion

Funnel hacking isn’t just a strategy – it’s a smart way to grow your business faster by learning from what already works.

By studying the successes (and missteps) of your competitors, you gain a head start in crafting sales funnels that aren’t just effective – they’re tailored to your audience and built for results.

Remember, it’s not about copying; it’s about adapting and innovating.

To bring your ideas to life, tools like CartFlows and ClickFunnels make all the difference.

CartFlows is perfect for WordPress users, offering pre-built templates, seamless setups, and powerful conversion features.

If you’re looking for an all-in-one SaaS solution, ClickFunnels simplifies funnel design, optimization, and tracking so you can focus on growing your business.

Whether you’re just starting or refining your strategy, you have everything you need to create a funnel that truly works.

What type of funnel are you planning to build? Share your thoughts in the comments below!

ClickFunnels has become a go-to tool for building sales funnels, but it’s not without its challenges.

High costs, lack of control, and limited customization options leave many businesses searching for better ClickFunnels alternatives.

Here’s the truth: You don’t have to settle for a one-size-fits-all platform.

Whether you’re an entrepreneur, an eCommerce business owner, or a WordPress enthusiast, there are tools out there that give you more bang for your buck.

In this post, we’ll explore the 6 best ClickFunnels alternatives, including CartFlows leading the way as the most powerful and flexible option for WordPress users.

Ready to find the perfect solution for your business?

Let’s dive in!

1. CartFlows – The Superior Alternative to ClickFunnels

Looking for a funnel builder that gives you more flexibility and value than ClickFunnels?

CartFlows is the ultimate solution for anyone who loves WordPress.

While ClickFunnels is an all-in-one platform, it can feel restrictive—especially with its high costs and lack of customization.

CartFlows flips the script by working seamlessly with WordPress and WooCommerce, offering unmatched flexibility, affordability, and features.

Even better? CartFlows offers a Free Plan! You can get started without any upfront investment and still access essential funnel-building features.

Let’s break down why CartFlows is a better choice:

Key Features That Make CartFlows Stand Out

WordPress Integration

• CartFlows is built to work directly with WordPress, the world’s most popular website platform.
• This means you can use your favorite tools, themes, and plugins without restrictions.
• ClickFunnels, on the other hand, locks you into its system, limiting your ability to grow and customize.

One-Click Upsells

• Boost your revenue by offering additional products after the initial purchase.
• With CartFlows, adding upsells is effortless and integrates smoothly with WooCommerce.
• ClickFunnels offers upsells too, but it requires a more expensive plan and is less flexible for eCommerce stores.

Order Bumps

• Add small, complementary offers directly on the checkout page to increase average order value.
• CartFlows makes it simple to add order bumps without extra coding or complications.

A/B Split Testing

• Not sure which version of your funnel works best?
• With CartFlows, you can run A/B tests to compare different versions of your funnels and optimize for conversions.

High-Converting Templates

• CartFlows offers a library of professionally designed templates for every stage of your funnel—landing pages, checkout pages, and thank-you pages.
• Customize these templates easily with page builders like Elementor or Divi to match your brand.
• ClickFunnels templates are useful but limited in customization without extra coding.

Modern Checkout Design

• Say goodbye to outdated checkout pages!
• CartFlows provides sleek, high-converting checkout layouts designed to reduce cart abandonment.

Even better? 

When you combine CartFlows with Modern Cart, you unlock a frictionless, supercharged cart experience.

Modern Cart replaces the default WooCommerce cart with a faster, smarter, and mobile-optimized cart that keeps your customers moving smoothly to checkout.

No refreshing pages. No frustrating edits. Just a seamless flow that reduces abandonment and boosts sales.

Dynamic Offers

• Create personalized offers based on user behavior or purchase history.
• This helps you increase conversions by showing the right offers at the right time.

Lead Generation Tools

• CartFlows isn’t just about selling; it’s also great for collecting leads.
• Build lead generation funnels to capture emails and grow your audience effortlessly.

Advanced Insights

• Track how your funnels perform with detailed analytics.
• CartFlows gives you clear insights into what’s working and what needs improvement.

Why CartFlows Stands Out

• Affordability: CartFlows starts at just $69/year, while ClickFunnels’ pricing begins at $97/month—saving you over $1,000 annually!
• Flexibility: You’re not tied to a single system. CartFlows works on WordPress, giving you control over your website, data, and hosting.
• Ease of Use: Its drag-and-drop design tools make funnel building simple, even for beginners.
• Perfect for eCommerce: With WooCommerce integration, CartFlows is ideal for online stores, offering advanced checkout options and payment gateways.
• Try Before You Buy: CartFlows’ Free Plan lets you explore its core features, so you can decide if it’s the right fit for your needs before upgrading.

2. FunnelKit

FunnelKit is another excellent ClickFunnels alternative, especially if you’re already using WooCommerce for your online store.

It’s designed to help you create advanced sales funnels, automate marketing, and boost conversions—all without leaving WordPress.

Here’s why FunnelKit stands out:

Top Features of FunnelKit

• Drag-and-Drop Funnel Builder
• Marketing Automation
• Order Bumps and One-Click Upsells
• Smart Checkout Pages
• Dynamic Funnels
• Advanced Analytics

How FunnelKit Stands Out

• WooCommerce Integration: Perfect for eCommerce users who rely on WordPress.
• Built-In Marketing Tools: Includes a CRM and automation, eliminating the need for third-party software.
• Affordability: Plans start at $69/year, significantly cheaper than ClickFunnels’ $97/month starting price.
• Flexibility: Full control over your website and funnels, unlike ClickFunnels’ closed ecosystem.

3. SamCart

SamCart is another excellent alternative to ClickFunnels, designed primarily to help businesses optimize their checkout experience. It’s ideal for selling digital products, services, or memberships, offering tools that focus on increasing conversions and order value.

Key Features of SamCart

• Customizable Checkout Pages
• One-Click Upsells and Order Bumps
• Subscription Management
• A/B Testing
• Built-In Payment Integrations

How SamCart Stands Out

• Focus on Simplicity: Unlike ClickFunnels, which tries to do everything, SamCart specializes in checkout optimization.
• Subscription-Friendly: It’s a great option for businesses with recurring revenue models.
• Ease of Use: Its intuitive interface ensures you can start building your funnels quickly without a steep learning curve.

4. OptimizePress

OptimizePress is a powerful alternative to ClickFunnels, offering a suite of tools to help you build high-converting pages and funnels within your WordPress site.

It’s particularly popular among solopreneurs, bloggers, and small businesses who prefer an affordable yet feature-rich solution.

Key Features of OptimizePress

• Landing Page and Funnel Builder
• Membership Site Integration
• Optimized Checkout Pages
• Email Marketing Integration
• A/B Testing
• Affordable Pricing

How OptimizePress Stands Out

• Cost: OptimizePress offers a one-time pricing model, starting at $129/year, while ClickFunnels charges $97/month or more.
• WordPress-Friendly: OptimizePress is fully integrated with WordPress, allowing for greater customization and control over your site.
• Customizable Templates: With 400+ templates, OptimizePress provides more variety than ClickFunnels’ limited options.

5. SeedProd

SeedProd is a powerful ClickFunnels alternative designed to simplify funnel building for WordPress users.

Known for its easy-to-use drag-and-drop page builder, SeedProd lets you create stunning landing pages, sales funnels, and opt-in forms without writing a single line of code.

Key Features of SeedProd

• Drag-and-Drop Page Builder
• Ready-Made Funnel Templates
• Seamless WordPress Integration
• Built-In Email Integration
• Conversion Optimization Features
• Coming Soon and Maintenance Mode

How SeedProd Compares to ClickFunnels

• Ease of Use: SeedProd is beginner-friendly, while ClickFunnels can feel overwhelming for new users.
• Affordability: SeedProd starts at just $39/year, compared to ClickFunnels’ $97/month, making it a budget-friendly choice.
• Focus on WordPress: SeedProd is ideal for WordPress users, while ClickFunnels is a standalone platform.
• Simplified Funnels: SeedProd is perfect for basic funnels, but lacks the advanced eCommerce features offered by CartFlows or WooFunnels.

6. ThriveCart

ThriveCart is a robust ClickFunnels alternative designed to optimize your checkout process and maximize revenue.

Known for its advanced features, ThriveCart combines high-converting checkout pages, one-click upsells, and affiliate management tools into a single, user-friendly platform.

Key Features of ThriveCart

• Optimized Checkout Pages
• One-Click Upsells and Downsells
• Affiliate Management
• Subscription and Payment Plans
• A/B Testing
• Integrations with Popular Tools
• One-Time Pricing

How ThriveCart Compares to ClickFunnels

• Checkout Focus: ThriveCart specializes in checkout optimization, while ClickFunnels tries to cover all aspects of funnel building.
• Affiliate Tools: ThriveCart includes advanced affiliate management, which ClickFunnels lacks.
• Cost: ThriveCart’s lifetime pricing (starting from $495) is a significant advantage over ClickFunnels’ high monthly fees.
• Flexibility: ThriveCart integrates with a wide range of tools, offering greater versatility than ClickFunnels’ closed ecosystem.

Choosing the Right ClickFunnels Alternative for Your Needs

With so many great ClickFunnels alternatives, how do you pick the best one?

The choice ultimately depends on your business goals, budget, and technical preferences. Here’s a quick recap to help you decide:

• CartFlows: Perfect for WordPress users who want a feature-rich funnel builder with advanced eCommerce capabilities.
• FunnelKits: Ideal for WooCommerce users seeking powerful automation and dynamic funnels.
• SamCart: Best for checkout optimization and selling digital products or services.
• OptimizePress: A budget-friendly option for WordPress users focused on landing pages and basic funnels.
• SeedProd: Great for beginners looking for simple, affordable funnel-building within WordPress.
• ThriveCart: A top choice for businesses that prioritize checkout optimization and affiliate marketing.

Final Thoughts

While ClickFunnels is a popular tool, it’s not the only option—and often not the best fit for every business.

Now it’s your turn: Which alternative resonates with your business goals?

It’s not always easy to find new, innovative ways to drive sales and keep customers happy and engaged. However, there’s one thing that can significantly help businesses with that — screen recording.

There are many ways of using screen capture videos: creating educational content, launching stunning product demos, improving your customer support service, and more. In other words, screen recording opens a lot of doors for e-commerce businesses.

And today we’d like to dive deeper into video recording for e-commerce, discuss the benefits it provides, and talk about content types that brands can create using screen capture.

Screen Record for Boosting E-Commerce Sales and Customer Engagement

Let’s take a look at some ways screen recording can help e-commerce businesses.

Enhancing Product Demonstrations

One of the biggest challenges for e-commerce businesses is replicating the in-store shopping experience. Shoppers want to see how a product looks and works before making a purchase. And screen recording can help brands create product demonstrations that show and explain the most important aspects and features of the product.

For example, if you’re a software developer, you may use a screen recorder to walk potential customers though your app or program. This will help the viewers understand its tools and features better and make a conscious decision on whether they want to purchase the product or not. And if you offer digital services, a guided tutorial will work well for highlighting key benefits, which will increase the likelihood of conversion.

In other words, the audience need to understand the product to buy it, and screen recording will help you achieve this result.

Simplifying Customer Support and Troubleshooting

Good customer support is a must for any e-commerce business. Although traditional text-based responses and FAQ sections might work well, screen-recorded tutorials often work better.

There are two main ways to handle this: tutorials that address most common issues can be pre-recorded, and other tutorials can be created by support agents when an issue arises.

For instance, if customers frequently struggle with setting up an account, a screen capture video can help them with the process. Not only does this reduce support inquiries, but it also enhances the overall customer experience by offering immediate, clear solutions.

Creating Engaging Social Media Content

Social media content is important for any type of business, and e-commerce is no exception. Here’s where screen recording might help. As a content creator, you can use its features to create behind-the-scenes content, tutorial videos, and product showcases for platforms like Instagram, TikTok, and YouTube.

Short, informative videos demonstrating how to use a product or highlighting a special feature can generate significant engagement. Consumers are more likely to trust and share video content that provides real value rather than traditional ads.

Boosting Conversion Rates with Video Testimonials

Social proof is a powerful sales driver. Instead of relying on written reviews alone, e-commerce businesses can use screen capture videos to showcase real customers using their products. Video testimonials build authenticity and trust, as potential buyers see genuine reactions and experiences.

For instance, an online beauty retailer could feature user-generated screen recordings of customers demonstrating how a skincare product works. This type of content humanizes the brand and influences purchasing decisions by showcasing real-world results.

Demonstrating Software and Digital Products

For businesses selling SaaS products or digital tools, video recording for e-commerce is essential. Unlike physical products, digital services can be harder to explain through images or text.

Learning how to screen record on Mac or Windows allows software companies to create guided walkthroughs, onboarding videos, and feature breakdowns that simplify complex concepts for potential buyers.

An effective tutorial or demo video can mean the difference between a customer deciding to purchase or abandoning the website in confusion.

Increasing Engagement Through Interactive Content

Interactive video content keeps potential customers engaged longer. Screen capture videos can be used in live Q&A sessions, product launches, or interactive tutorials where users can click through different options to learn more about a product.

For example, an e-commerce fashion brand can create an interactive look book video where viewers click on outfits they like to see more details or purchase instantly. This improves engagement and drives impulse purchases.

Enhancing SEO and Website Performance

Google favors websites with engaging video content. By embedding screen capture videos on product pages, blogs, and landing pages, businesses can improve dwell time and reduce bounce rates — two critical factors for SEO success.

Additionally, video content is more likely to appear in search results, providing an organic traffic boost. When customers spend more time watching relevant product demos or tutorials, they’re more likely to make a purchase.

E-Commerce Video Types

Now that we’ve covered how screen recording enhances sales and engagement, let’s look at the best types of videos to create for an e-commerce business:

Product Demo Videos

• Walk customers through product features.
• Explain how to use the product with clear visuals.
• Showcase benefits in real-world applications.

Tutorial & How-To Videos

• Provide step-by-step guides for software, apps, or digital products.
• Answer common customer questions in an engaging format.

Explainer Videos

• Simplify complex services or subscription models.
• Use screen recording to demonstrate how your service works.

User Testimonials & Reviews

• Show real customers using your products.
• Highlight success stories and customer satisfaction.

Personalized Customer Support Videos

• Address specific customer concerns with pre-recorded troubleshooting guides.
• Reduce the need for long email exchanges or support calls.

Live Screen Recording Sessions

• Host live product walkthroughs or interactive Q&A sessions.
• Allow potential buyers to see the product in action in real time.

The Bottom Line

Incorporating screen recording into your e-commerce strategy is a good way to increase customer engagement, build trust, and boost sales. It provides opportunities for producing creative product demonstrations, troubleshooting guides, video testimonials, and more. But most importantly, screen recording make the shopping experience seamless and more immersive.

Although investing is video recording for e-commerce is not a must for businesses, brands that do it have a distinct advantage. That’s why learning the basics of screen recording is a great idea to create better content and set your e-commerce store apart from the rest.

One-page checkouts are fascinating!

As a retailer using WooCommerce, if you want to reduce cart abandonment, boost your conversions, and earn more from your store, one-page checkout will help!

While there is no one-size-fits-all solution for eCommerce, it is true that a one-page checkout page is very effective for most businesses.

It’s effective because users want to buy things quickly and easily.

The easier you make the checkout process, the more likely someone is to use it.

In this article, we’ll discuss:

• What is the WooCommerce one-page checkout?
• How does it differ from the regular checkout pages?
• Why you should implement a one-page checkout for your store
• How to build your own WooCommerce one-page checkout easily

Without any further ado, let’s get started!

What Is One-Page Checkout And Why Does It Work?

One-page checkout is a single page where the product image, total cart value, the checkout form, and the payment links are available.

It is designed to help your customers purchase products without adding to their decision-making process. It’s also useful for capturing the moment and enabling checkout to be completed before the customer can change their mind.`

As distractions are eliminated and replaced by trust symbols and testimonials, customers see more of what’s good about the product.

This unconscious processing of small details helps customers arrive at the decision to purchase quickly and without hindrance.

This is one of the major reasons why one-page checkout can help improve every business out there!

Why Does The Regular Woocommerce Checkout Fail?

The default checkout page offered by WooCommerce is too long!

Consider this for a minute.

If you’re selling a digital product, the WooCommerce checkout page still asks for the billing and shipping addresses.

Since it’s difficult to remove, you may choose to let it be.

But for customers, that’s an unnecessary addition to the form and they may leave your checkout page without completing the purchase.

According to Statista, 22% of cart abandonment is due to long checkout processes. That’s a large percentage of people abandoning the cart for something that can be fixed so easily!.

Because the default checkout page has fields that may not be necessary, it fails the expectation of a short and fast checkout.

Along with that, the default WooCommerce checkout does not offer a lot of flexibility in terms of adding social validation and trust symbols.

This is a wasted opportunity and something that can cause users to be put off and walk away.

Switch To A One-Page Checkout To Improve Revenue

One-page checkout on WooCommerce is all about speeding up the ordering process and accelerating the customer journey.

WooCommerce One Page Checkout can help reduce cart abandonment rates.

There are many more reasons to switch over to one-page checkouts. And we’ll dive deeper into some of the major reasons to do so.

But here’s a quick list of the reasons why a WooCommerce one-page checkout will work better than the regular checkout page:

• Speed up purchases
• Capture the moment
• Better display of add-on products and offers
• Eliminate distractions
• Collect the email so you can recover abandoned carts
• Mobile optimized checkout

Let’s learn a little more about each of these points so you know exactly why investing your time in switching to a one-page checkout makes sense.

1. Speed Up Purchases

With all the information available on the checkout page, your customers can see everything they need without scrolling or changing their browser tabs.

Add some testimonials for social validation and trust symbols to reduce the perceived risk of purchase and you reduce the decision fatigue for your customers

They know that your product is worth it and can now go ahead with the purchase without worrying about risk.

2. Capture The Moment

Customers ready to purchase your product are on an impulse. And if you capture the moment and let them buy their product immediately, you win the sale.

Longer checkouts distract customers, which is where one-page checkouts help.

The faster a customer can complete checkout, the fewer barriers to interrupt the impulse. The more you capture the moment, the higher your number of sales.

3. Better Display Of Add-On Products And Offers

Order bumps and one-click upsells are much easier when you can tap into a customer’s impulse to purchase.

Think of offers like “Add one more product for just $10”.

These offers tap into the impulse and encourage customers to add more products to their cart.

While you may need to play around with offers that work, if you tap into the excitement at the right moment, you can easily increase your average order value (AOV).

Another addition to your checkout page can be the option to split payments over a few months. This works especially well for expensive products if you can bring the cost down to a feasible amount.

CartFlows helps you create discounts and offers easily on your checkout page. And by integrating deeply with multiple payment processors like Stripe and PayPal, you can add custom options to break down larger payments too.

4. Eliminate Distractions

One-page checkouts help you rethink what’s necessary and only add those form fields so they’re much less distracting than a long checkout page.

Since customers do not see other products, other links, or anything else that takes them away from the checkout page, you can eliminate distractions. Which should increase checkout completion.

You can then optimize the checkout page to further increase your revenue through the use of order bumps, upsells, and discounts.

5. Collect Email Addresses So You Can Recover Abandoned Carts

One-page checkout is not just a faster checkout experience, but can also serve as a lead generation page.

With a one-page checkout, you can ask users to enter their name and email in the first two fields.

So even if they get distracted while entering their payment details, you can bring them back by using the details you collected.

The free CartFlows WooCommerce cart abandonment plugin lets you easily automate your cart abandonment recovery process.

6. Mobile-Optimized Checkout

Over half of the traffic to online stores is from mobile. One-page checkouts, being short and simple, can be easily optimized for mobile devices.

To make a checkout page mobile-optimized, start with:

• Large text boxes
• Larger fonts
• Easy navigation menus
• Accessible product and billing information
• Showing the testimonials and social proof on the same page

These elements help customers make faster decisions without getting frustrated by zooming in and out on a smaller screen.

How To Build a Woocommerce One-Page Checkout With Elementor and CartFlows

Enough of theory. Let’s get started with building our WooCommerce one-page checkout using two of our favorite plugins – Elementor and CartFlows.

The reason for choosing Elementor is its ease of use and popularity in terms of page builders. Check this detailed Elementor review to learn more.

If you use another page builder, you can simply follow the steps and replace Elementor with the functionality of your page builder.

1. Choosing a One-Page Checkout Template

Step 1: Select your favorite Page Builder from CartFlows > Settings.

Step 2: Now, navigate to CartFlows > Flows.

Step 3: Click on Add New on the top of the screen to view the templates for the page builder that you selected in Step 1.

Step 4: Browse through the template library that’s now displayed on the screen. You can filter or search through the list using keywords. Alternatively, you can start a checkout from scratch.

Step 5: Now, hover over to the template that you want to import and click View All Steps

Step 6: Next, click Import Flow and the flow will begin importing into CartFlows

Once done, the landing page will now be imported and ready to customize!

2. Customize With Elementor and CartFlows Checkout Templates

Once the flow is imported, you’re ready to make changes to those steps using Elementor.

Step 1: Go to your flows and click Edit for any of the steps that you want to begin editing.

Step 2: The edit page will open like a normal post or page that you create. Simply click Edit with Elementor.

Step 3: Once done, you’ll be able to edit that step of the flow and replace the content and images shown on the page.

Step 4: Start editing your flow step the way you would a normal page and save the changes after you’re satisfied with the result.

Continue to do the same for the rest of the pages and you’ll be good to go!

3. Add/Remove/Edit Custom Checkout Fields

CartFlows Pro allows you to control what each field of your checkout page does.

You can create custom fields to capture more information if required. You can even remove all the fields that you deem unnecessary for your products.

How To Create New Fields:

Let’s start by creating new fields on your checkout page:

Step 1. From your WordPress dashboard, go to CartFlows > Flows. Select a Flow and click Edit.

Step 2. Now, Edit the Checkout Page.

Step 3. Scroll to the bottom for the Checkout Layout section.

Select the Checkout Fields tab and tick the Enable Custom Field Editor checkout.

You’ll find the billing and shipping checkout fields that are displayed on your checkout form. Expand a field by clicking the arrow on the right to see the different options that let you customize WooCommerce checkout fields.

Choose Add New Custom Field. This field allows you to enter an additional field in the Billing or Shipping section of the checkout form.

Step 4: You can create a Text, Text area, Select, Checkbox, or Hidden field type. Once you’re done, click Add New Field and Update the step.

This will update the checkout page to reflect the additional field.

How To Remove Fields in CartFlows

With CartFlows, you can easily add or hide checkout fields. This is an important feature if you’re looking to build a one-page checkout that enables faster purchases.

How do you remove checkout fields and create a one-page WooCommerce checkout?

Let’s start with removing a field to build a one-page checkout.

Step 1: Navigate to CartFlows > Flows > edit your_flow > Edit Checkout page.

Step 2: Navigate to the Form Fields tab and then enable the option – Enable Custom Field Editor if it is disabled.

Step 3: Click the eye icon to hide/remove the fields from the checkout page.

Step 4: Click the Save/Update button and you’re done.

That’s it!

The updates should now reflect on your checkout page once the changes are saved.

4. Adding Single Or Multiple Order Bumps

Order Bumps tap into a customer’s impulse when they’re about to make a purchase. If they’re offered the right products at the right time, you can easily increase the average order value.

CartFlows Pro makes it easy to add single and multiple order bumps to your checkout page.

Step 1: Navigate to CartFlows > Flows

Step 2: Open your flow in which you want to add/edit/update the order bump.

Step 3: Click the edit button of your Checkout Page.

Step 4: Navigate to the Order Bump tab and Click on Add Order Bump button to add multiple order bumps or click on Edit or on the name of order bump to edit the order bump

After Clicking on Add new Order Bump button, a popup will be displayed where you can provide your choice of name to the order bump to identify its letter use.

Step 5: After opening the order bump you will get 4 tabs and they are Product, Design, Content, and Settings.

After entering order bump settings, you can change the name in the same way you do for the steps.

The tabs provided in the order bump are as follows

• Product Tab: Select the product and manage the discounts for that product
• Design Tab: From this tab, you can manage the design:e look and feel of the order bump.
• Content Tab: From this tab, you can manage the display content of the order bump.
• Setting Tab: From this tab, you can manage the setting for that particular order bump.

Also, a new improvement is that you can preview the order bump design while designing and updating the content.

Step 6: Once you are done with the changes, you need to save each tab. Simply click Save Changes at the bottom of each tab.

Top 4 Best Woocommerce One-Page Checkout Plugins

Here are some of the best checkout page builders out there for WordPress and WooCommerce.

1. CartFlows – Best One Page Checkout Builder for WordPress

CartFlows is a highly-flexible sales funnel builder for WordPress and WooCommerce. It is built to be a full eCommerce solution.

It integrates with many of your favorite plugins to make workflows easier and more seamless.

It makes it easy to build beautiful landing pages as it works with many popular page builders including Elementor, Beaver, and Divi.

If you’re an entrepreneur who has already started generating revenue from your eCommerce store, CartFlows is the logical choice.

With revenue generation and optimization features built-in, you may reach initial profitability much faster with CartFlows.

It works perfectly for users who are interested in selling products through content publishing.

So this will be useful for eCommerce business owners, course creators, drop shippers, online coaches, authors, and other content creators.

2. Modern Cart – A Frictionless Cart Experience for Faster Checkouts

If you’re serious about creating a smooth, high-converting checkout journey, Modern Cart is the missing piece you’ll love.

While CartFlows helps you build powerful checkout flows, Modern Cart takes care of what happens right before check out starts.

It replaces the clunky default WooCommerce cart with a faster, more intuitive experience.

Your customers can easily adjust product quantities, apply coupon codes, and even explore smart product suggestions without refreshing the page or getting frustrated.

When you add it to your one-page checkout, this frictionless cart flow keeps the momentum strong, helping you reduce abandoned carts and maximize conversions.

Want to see Modern Cart in action? The video below shows how it transforms the shopping experience!

Get started with Modern Cart.

3. Ultimate Addons For Elementor (UAE)

Elementor is the leading website builder platform for WordPress. It is ideal for web professionals including developers, designers, and marketers.

By combining Elementor with Ultimate Addons For Elementor, you can design beautiful checkout pages effortlessly.

So if you only need to build checkout pages, this plugin can enhance the functionality of Elementor to help you create these pages easily.

4. One Page Checkout by WooCommerce

WooCommerce realized that the default checkout is long, so they launched a plugin to help fix it. One Page Checkout by WooCommerce helps you display the selected products and the checkout form on the same page. Customers can edit their order and continue to pay without leaving the checkout page.

You can create different checkout forms with this plugin and add the shortcodes to any landing page that you build.

Our Top One-Page Checkout Templates for Higher Conversions

CartFlows has an ever-growing single-page list of templates for different purposes. You can explore our checkout templates here or browse through the templates for landing pages, opt-ins, upsells, and downsells.

If you need help creating content for sales funnels or checkout pages, why not let AI write it for you? The methods of annotating texts and training the ML models make them capable to write nearly human-like. AI writing tools like Jasper, Copy AI, Editpad and others can provide original content on demand.

The following is a list of our favorite one-page checkout templates that you can use right away:

WooCommerce One Page Checkout Template #1

I especially like this page because of the minimalist approach. This page only displays the final checkout form, trust symbols, and the total payment amount at the end.

The strategically placed Risk-Free stamp adds to the trust so your customers are more likely to proceed with payment. You can use this checkout if you have a more minimal-designed store.

One Page Checkout Template #2

This page would work really well for single product checkout. It displays the product, the benefits, and an image of the product on the left. The minimal, 2-step checkout form is displayed right beside this information.

If a user chooses to scroll down, there are video success stories and written testimonials from existing customers that further reinforce trust in the product.

Checkout Template #3

This template is more of a classic. It can work with most stores, irrespective of the design by simply changing the blue header on the top.

So when you can’t think of a better template for your needs, go ahead with this one and you’re ready to go!

Conclusion

Building a one page checkout in WooCommerce is one of the major steps you can take towards your conversion rate optimization journey.

Effortless checkouts like these help you speed up the entire process and decision making for your customers.

While making elegant and fast checkout pages is much harder in WooCommerce, CartFlows makes it really simple to start from scratch and build an advanced checkout flow with ease.

So go ahead and try it out. You may be able to increase conversions with these few simple steps we’ve talked about here!

If you’re creating an online store, installing WooCommerce is the logical choice. It’s the most popular eCommerce platform around and can easily convert your WordPress website into a full-fledged online store.

The features, flexibility, and functionality that WooCommerce offers are on par with the best store platforms around, if not even better.

And the best bit is that WooCommerce is totally free!

When it comes to the overall look and feel of your store, you’ll need a WooCommerce theme. One that’s easy to install, compatible, customizable, responsive, and above all, makes your store look great.

There are hundreds of WooCommerce themes on the market. While there are a good number of premium themes available, there’s an equally good number of free WooCommerce themes too.

This article will cover the best free WooCommerce themes you can use right now.

Are all free themes the same? Or is there something that you need to watch out for?

We’ve got it all covered here!

What Is WooCommerce?

With well over 5 million installations, WooCommerce is the most popular open-source eCommerce plugin. You can use it to convert any WordPress site into an online store.

The flexibility that WooCommerce offers is second to none, and allows you to customize your store any way you like.

With an intuitive dashboard, you get to track your inventory, fulfill orders, and track your store performance with in-depth analytics and reporting.

Additionally, you can market your store and boost sales by listing products on Google Shopping, Facebook, or even email them to customers with Mailchimp integration.

Want to enhance your store’s functionality? Choose from hundreds of free and paid extensions available on the official WooCommerce marketplace.

Did you know that as of mid-December 2021, WooCommerce has been downloaded well over 300,000 times in a single day?

(Source: WordPress.org)

Long story short, WooCommerce is the best eCommerce solution for starting an online store!

What Do You Need to Build a WooCommerce WordPress Store?

Building a WooCommerce store is pretty straightforward. It’s as simple as 1-2-3!

Step 1. Domain and Hosting

The first step is to get a domain name and a hosting account.

There are a lot of options out there in the market. One that we recommend is SiteGround.

SiteGround offers a host of features, such as unmetered traffic, free SSL, daily backups, free CDN, and a lot more.

And what’s most impressive about SiteGround is their world-class customer support. It’s always reassuring to have a team backing you up just in case you need them.

Step 2. Setting Up WordPress

Another impressive feature of SiteGround is how easy it is to install WordPress.

Using SiteGround’s auto-installer, in a matter of a few clicks, you’ll have your WordPress installation up and running in no time.

Once you’ve successfully completed the registration process, you’ll be directed to your SiteGround dashboard.

Click Install & Manage WordPress.

While you could select the WordPress + WooCommerce option, we’ll install WooCommerce in the next step.

For now, select WordPress and complete the straightforward registration process. Just make sure you keep note of the details you enter while installing. You’ll need them later to log into your WordPress admin dashboard.

Step 3. Install and Set Up WooCommerce

So, the next step is to install WooCommerce.

Once the WordPress installation is complete, you’ll find yourself on the dashboard.

Use the left menu to navigate to Plugins > Add New.

Search for WooCommerce in the search field provided at the top right.

Install and activate WooCommerce.

And that’s it. You’ve successfully installed WooCommerce!

You’ll find new links, such as WooCommerce, Products, Marketing, and Analytics, added to your left sidebar.

Want to know how to install a WooCommerce theme? We’ve got that covered a little later in this article.

For now, let’s look at what you need to consider while narrowing down that perfect WooCommerce theme.

What to Look For in a WooCommerce Theme?

There are tons of free WooCommerce themes around. One look at the WordPress themes repository, and you’ll find well over 9000 of them.

You also have some available on the WooCommerce themes store.

So, are all themes the same? Is there something to look out for?

Here’s a checklist that should help you find the best free WooCommerce themes.

Recent Updates

Regular updates ensure your theme is continually developed to remain compatible with current versions of WordPress and WooCommerce.

It’s also a sign that the developer still values the theme and you as a user.

Theme updates can include bug fixes, compatibility fixes, security updates, feature improvements and a whole lot more.

You can easily see when the theme was last updated on its page in the WordPress repository.

Mobile Responsive

In 2021, 54.8% of website traffic came from mobile devices. With eCommerce sales projected to reach $3.5 trillion, ensuring that your store is responsive to mobile devices has never been more critical!

Considering Google gives more importance to mobile-friendly sites that load fast, you’ll surely want to have a mobile responsive theme installed.

While all websites built on WordPress are mobile-friendly by default, it doesn’t hurt to ensure your WooCommerce theme is fully responsive.

Customization Options

The last thing you want is to land up with a theme that’s difficult to customize or requires you to learn HTML or CSS.

Even with the best theme in the world, there will be aspects of it you’ll want to change. Whether that’s the colors, fonts, where the logo is positioned or something else.

How easy a theme is to customize is a measure of how easy it will be to live with. Look for page builder compatibility or WordPress Gutenberg compatibility to ensure it’s easy to customize.

SEO and Performance Optimization

Speed equals sales! At least that’s what we believe here at Brainstorm Force. It’s the basis around which our Astra theme and all our Starter Templates were created. According to UppercutSEO, a leading SEO Services Agency, Ensuring your website loads fast is not optional, it’s essential. Aside from enhancing the user experience, it’s an important Google ranking factor.

Ensuring your website loads fast is not optional, it’s essential. Aside from enhancing the user experience, it’s an important Google ranking factor.

Look for a theme that loads fast and uses the least resources. Ideally, you’ll want it to score highly on page speed scores too.

For instance, Astra is a lightweight theme that loads in under 0.5 seconds and uses less than 50KB of resources.

Astra follows the best coding standards and comes with inbuilt schema markup to help make your store SEO friendly.

It scores 100% on Pingdom too!

Free WooCommerce Themes vs. Premium Themes

Now that you know what to look for in a WooCommerce theme, you’ll now be facing an important question.

Should you go with a free or premium theme? Is there much of a difference between the two?

We get it. You’d like to be sure before going ahead and installing a WooCommerce theme.

Just because a theme is free, it doesn’t mean that it wouldn’t be a great fit. It all depends on your specific requirements.

You probably may not require the premium theme’s additional features. The features that a free theme comes with may just be what you’ve been looking for.

Here are some key differences between free WooCommerce themes and premium alternatives.

No Cost

When you install a free theme, you don’t pay anything. It’s completely free with no strings attached. While free themes would typically have fewer features than the premium ones, it’s probably all that you’ll need while starting or experimenting with WooCommerce.

If you later feel the need for additional features, you could always consider upgrading to a premium version of your free theme.

More Effort to Customize

All themes offer the flexibility to customize them to suit your needs. While some free themes provide a lot of customization, it’s fair to say that premium themes offer way more customization possibilities.

Some will be compatible with leading page builders while others will require some HTML and CSS knowledge to customize them.

When you are starting out, your focus will probably be on having a robust online store up and running as quickly as possible. Most free themes with even limited customization options should work just fine.

No Support

Premium themes offer premium support. Free themes offer you little to no support.

There may be a user forum or discussion somewhere, but it’s unusual to receive personal support with a free theme.

Having a support team to assist you when you need it the most is reassuring. So, if you require premium support, you’ll want a premium WooCommerce theme.

Not Always the Latest Design

Theme developers keep the best reserved for their premium versions. Be it updates or the latest in designs. Partnering with expert Shopify developers is an option too. After all, they want paying customers to have the very best experience.

Want more advanced features and design elements? Upgrade your theme to the paid version!

Long story short, a free theme should work just fine when you’re just starting out. As you grow in size and popularity, you’ll probably want additional features to enhance user experience and increase conversions.

The good news is that you needn’t undergo an entire overhaul of your website design.

Your free theme will likely have a paid upgrade option to include all those extra features without making you start over.

30+ Best Free WooCommerce Themes

To help you decide on the best free WooCommerce theme for your store, we’ve curated 30 options here. We have tried them, tested them and customized them so you don’t have to.

Choose one of these and your store will be off to a flying start!

1. Astra

Astra is a lightweight free WordPress theme used to build any kind of website. It’s fully compatible with WooCommerce and delivers all the features you look for in a store.

It loads in under 0.5 seconds and is built for performance. Astra is fully optimized for mobile responsiveness and is a very search-engine-friendly theme too.

You can create and customize your pages using page builders, such as Beaver Builder, Brizy, Elementor, and the default Gutenberg block editor.

An ever-growing library of 180+ WooCommerce ready Starter Templates allows you to launch your website and online store in a matter of minutes. Simply import a template, tweak it to suit your needs, and just like that, you are good to launch your online business!

2. Botiga

Botiga is a free WooCommerce theme that makes it easy to get started with your online store and keeps it simple with a minimalistic look and feel. The Gutenberg-ready theme is lightweight and allows you to create a fantastic shopping experience for your customers.

You have complete control over your store’s branding, from the product card style and sorting elements to the colors and typography. With three gallery styles, you can easily showcase your products the way you want.

3. Neve Shop

Neve is a popular, lightweight multipurpose WordPress theme ideal for personal websites, blogs, businesses, and WooCommerce stores. The SEO-optimized and responsive design loads in under a second, helping your store rank higher in search results.

With Neve, you can customize your store any way you want. From redesigning the header and footer using drag and drop, to choosing a container or full-width layout option, there’s a lot you can do.

Neve works perfectly with Gutenberg and the most popular page builders, such as Elementor, Brizy, Beaver Builder, Visual Composer, SiteOrigin, and Divi. Neve is also WooCommerce ready, responsive, and translation ready.

4. Rife Free

Rife is a stylish free multipurpose WordPress theme that can build a WooCommerce store.

Ideally suited for portfolio and photography websites, Rife Free works for just about any niche. The highly customizable theme comes with seven pre-built website demos that help you get a jump start on your website design.

The theme comes with deep WooCommerce integrations allowing you to build that perfect online store. Rife Free offers additional features such as the mega menu, post grid, Google fonts, and 450 more options to change, right within your WordPress customizer.

Use your favorite page builders, such as ​​Elementor and WPBakery, to create and manage your store pages and the theme is also RTL and translation-ready.

5. Woostify

Woostify focuses on eCommerce and sales growth. The theme is compatible with nearly all popular browsers, website builders, and addons such as review plugins, payment plugins, and others. 

Woostify theme has many useful features for any online store such as sale notifications, Ajax search, Mega Menu, Ajax add to cart, size guide, quick view, and more. As a result, the theme should fulfill the needs of every shop owner.

This WooCommerce theme provides a diverse site library featuring 17+ pre-built blocks and templates. They can be easily customized to suit any type of store without touching a line of code.

Woostify provides seamless connection with Elementor, as well as a unique and handy WooBuilder addon built on the Elementor page builder. You can easily construct and configure WooCommerce product pages such as the single product page, shop page, checkout page, thank you page, and cart page.

6. Deep

Deep is a high quality free WooCommerce theme designed specifically to deliver an exceptional user experience. It comes with over 120 demo templates covering a wide variety of niches, including stores. Some of those demos are free, some premium.

The Deep theme includes a selection of useful widgets, a simple demo importer and full control over the look and feel of the design. It’s a very flexible theme with many of the core features you look for in a WooCommerce theme.

7. TH Shop Mania

The Shop Mania theme is specially designed for WooCommerce websites and comes with various features that will extend the functionality of your online store. It is a fast WooCommerce theme that’s built for SEO and has over 30 demo templates you can use.

You can easily change the colors, layouts, or fonts in your store. The theme supports multiple product variations, such as size, color, and material. It comes with many eCommerce features like product filters, Ajax search, Ajax add to cart, quick buy functions, frequently bought together section and a mini cart.

8. Inspiro Lite

Inspiro Lite is a free WooCommerce WordPress theme that provides a clean and modern design suitable for creating an online store. 

It offers a full-screen slider, customizable homepage sections, and multiple layout options for your products and product categories. 

Inspiro Lite is highly customizable, allowing you to adjust colors, fonts, and other settings to match your brand or personal style. It is also optimized for performance and SEO, ensuring that your online store loads quickly and is easily found by search engines. 

With Inspiro Lite, you can create a stunning online store and start selling your products in no time.

9. Overlay

Overlay is a highly customizable WordPress theme that offers several advanced design settings to build a stunning-looking website without any coding knowledge.

The lightweight theme is incredibly customizable, allowing you to tweak and optimize every aspect of your store. From page layouts and design settings to more advanced customizations, Overlay offers a lot.

The theme is fully responsive and looks great across all devices. In addition to WooCommerce, Overlay integrates seamlessly with third-party WordPress plugins such as Elementor, Easy Digital Downloads and other WooCommerce extensions.

10. Qi Theme

Qi Theme is a free theme that comes with 100 professionally designed demos, including some for online stores. It has been expertly designed and painstakingly tested for compatibility with WooCommerce. The developers are an award-winning team of professional WordPress designers with skills in creating arresting and functional premium themes.

Qi Theme’s fully featured demos are a major selling point, allowing you to create a fully functional website within minutes. This feature alone makes Qi Theme an excellent choice for any website type, but it truly stands out with its dedicated WooCommerce store functionalities. Simply install a store demo, and you’re ready to go!

11. Tyche

Tyche is a free WooCommerce theme ideally suited for fashion or lifestyle. The theme comes with powerful features and functionality needed to create a full-fledged online store.

Built with the best coding practices, Tyche is SEO optimized and is a very search engine-friendly theme. It’s a fully responsive theme that comes with built-in social media integrations so customers can easily share your products on their social networks.

12. Spacious Store

Whether you are creating a personal website, blog, corporate website, or modern online store, Spacious is a theme you should definitely consider.

The theme is fully compatible with WooCommerce, allowing you to sell quickly. Choose from several layout options for store pages, include a cart icon in the menu, and do more with the deep WooCommerce integrations.

Using the one-click demo import, you can choose from 30+ pre-built starter sites for any website niche you are creating. Just replace the content, and you can launch your store quickly.

Spacious is compatible with popular page builders, such as Gutenberg, Beaver Builder, Brizy, Elementor, and SiteOrigin.

13. Allegiant

Allegiant packs impressive features to help you create a stunning online store with WooCommerce.

You can quickly build pages using pre-built blocks such as services, teams, testimonials, and others. The fully responsive design ensures every element on your page looks great across all devices.

With seamless integration with WooCommerce, you get to run an online store and sell products quickly. You’re not limited to only physical products either. Allegiant integrates well with Easy Digital Downloads, which lets you sell digital products too.

14. Sparkling

Sparkling is a multipurpose theme with a clean and simple design that can be used to create a WooCommerce store. Developed using the Bootstrap framework, this theme is fully responsive and optimized for all devices.

Sparkling offers several customization possibilities. Edit the footer, change colors and fonts, set up a slider, and do much more. Using a full-screen slider, you can promote featured products in your store. With the infinite scroll support, you get to load content quickly on the fly too.

The SEO-friendly theme supports other third-party plugins such as Gravity Forms, Contact Form 7, W3 Total Cache, and others.

15. Dazzling

Dazzling is a minimalist theme with a very clean and simple design. Whether you are creating a portfolio website, a personal blog, a travel site, a corporate website, or an online store using WooCommerce, Dazzling is a great fit.

Dazzling is fully customizable, giving you complete control over every aspect of your store. The theme is built using Bootstrap 3, making it mobile-friendly. Some of its features include an infinite scroll, SEO-friendly structure, full-screen slider, CTA section, social media icons, among others.

The theme integrates well with WooCommerce, allowing you to quickly get started with your store with minimal effort.

16. Fashion Diva

As the name suggests, Fashion Diva is a free WooCommerce theme ideal for a fashion store. The fully responsive theme with its elegant design and modern layout help create a stunning website that enhances the user experience.

Fashion Diva comes packed with many features that can be easily customized without writing a single line of code. With 600+ Google fonts, you can quickly change the font of your entire store using an intuitive theme panel.

Fashion Diva is WooCommerce ready and has dedicated sections earmarked on the homepage to display your featured products.

17. Di eCommerce

Di eCommerce is a lightweight and SEO-optimized free WordPress theme fully compatible with WooCommerce. The theme offers additional WooCommerce features, such as enabling/disabling related products, a built-in sidebar mini cart, an order again button, among others.

The theme is fully compatible with all your favorite page builders, such as Visual Composer, Elementor, SiteOrigin and others.

Di eCommerce is compatible with other popular WooCommerce related plugins and extensions, such as Wishlist, Quick View, Easy Forms for Mailchimp, PDF Invoices and Packing Slips, and more.

18. Easy Store

Easy Store is a free WooCommerce theme with a clean and well-designed layout.

Customize the theme the way you want with several customizer tools. With a live preview, you get to make those pixel-perfect customizations to any theme option of your choice and build a fantastic store quickly.

The Easy Store theme is coded using best practices and is optimized for search engines. The fully responsive theme is translation-ready and compatible with other popular plugins, such as YITH WooCommerce Wishlist.

19. Shopay

Shopay is a fully responsive and customizable free WooCommerce theme meant exclusively for all kinds of online stores. The theme can be fully integrated with WooCommerce, allowing you to create impressive online stores that exploit all the features WooCommerce offers.

Shopay comes with 10+ additional widgets with multiple layouts, several color options, sidebar layouts, header and footer customization, and several other impressive features.

The theme is Gutenberg and page builder ready and comes with a built-in customizer allowing you to make those real-time edits to your store.

20. eCommerce Gem

eCommerce Gem is another one of those free WordPress themes exclusively meant for all kinds of WooCommerce stores.

The theme is fully compatible with WooCommerce and offers several impressive features, such as product search with category, latest and featured product carousel, full-width sliders, CTA, advertisement section, and more.

eCommerce Gem comes packed with features including one-click demo import, 30+ social icons, 8+ widget areas, translation ready, multi-level sub-menu, live editing in the customizer, and several others. Additionally, all the eCommerce Gem pre-built templates are optimized for SEO, making your store search engine friendly.

21. ShoppingCart

ShoppingCart is an ultra-responsive free WooCommerce theme ideal to create any kind of stunning online store. The fully customizable theme allows you to edit and tweak every aspect of your store easily.

From having multiple sections and widget options on the home page to multiple navigation and social menus, there’s a lot you can do using the ShoppingCart theme.

You can choose a layout that best suits your posts and pages with multiple layout options. The theme is fully responsive and completely optimized for search engines. Using the one-click demo import feature, get up and running with your store in a matter of minutes.

22. Shopstar!

Shopstar! is a stylish free WooCommerce theme that is fully responsive and easy to use. Whether creating a fashion store or a fashion blog, Shopstar! has you covered.

Shopstar! is fully integrated with WooCommerce and comes with some handy settings to quickly customize your online store.

In addition to the WooCommerce plugin, Shopstar! is compatible with other popular WordPress plugins, such as SiteOrigin’s page builder, WPForms, Recent Posts Widget Extended, among several others.

23. Own Shop

Own Shop is an elegant and beautiful-looking free WooCommerce theme that is fully responsive and looks great across all devices. Launch your store quickly with the help of some pre-built website demos that are fully customizable.

Own Shop supports RTL, allowing you to convert your store into any language. The Gutenberg ready theme has built-in customizer settings and supports popular plugins, such as Elementor, Beaver Builder, Contact Form 7, Jetpack, among others.

24. VW Ecommerce Store

VW Ecommerce Store is a multipurpose free WooCommerce theme ideal for creating online stores for apparel and fashion accessories, sports equipment, cosmetics, jewelry, mobile, gadget, or just about any other online store.

Want to start an online supermarket, a grocery store, or even a food delivery website? VW Ecommerce Store has you covered.

It has some fantastic features that help boost conversion and sales. These include mobile responsiveness, personalization options, fast page load time, CTA and is translation-ready.

25. eCommerce Plus

eCommerce Plus is a multipurpose free WooCommerce theme that can build any kind of online store. The fully responsive and customizable theme is beautifully designed and offers several theme options.

Launch professionally designed stores in minutes without writing a single line of code. Engage your website visitors using features such as post slider, product slider, product grid and product compare options.

The theme is built with SEO best practices in mind and supports RTL languages, allowing you to translate your store into any language.

26. Excellent

Excellent is a free WordPress theme that can be easily customized and used to build any kind of WooCommerce store. The fully responsive theme makes your store look pixel-perfect across all devices. The theme is optimized for speed and loads fast too.

The theme integrates well with WooCommerce and other popular plugins, such as Breadcrumb NavXT, WP-PageNavi, Contact Form 7, bbPress, and several others. Excellent is translation-ready and offers several customization options, which makes it ideal for eCommerce.

27. Boutique

Want a simple, clean, and free WooCommerce theme? Boutique is just what you want!

Boutique is a well-designed and straightforward theme developed by the core WooCommerce team, ideal for small stores and boutiques. Understandably, the theme comes with deep WooCommerce integration.

Boutique allows you to customize the look and feel of your store in real-time. Irrespective of the device, the responsive theme ensures your store looks just perfect. Engage users and enhance conversions by displaying product categories, featured products, top-rated products, and more on your store homepage.

28. eCommerce Star

eCommerce Star is a beginner-friendly, lightweight and responsive free WordPress theme used to build fantastic online stores.

This theme supports all your favorite page builders, such as Elementor, Beaver Builder, Divi, Brizy, and others.

The SEO-optimized theme is compatible with other WooCommerce related plugins, such as YITH WooCommerce Wishlist, YITH WooCommerce Compare, WooCommerce Variations, allowing you to create better user experiences for your customers.

29. Zakra

Zakra is a free, multipurpose WordPress theme built with a lightweight framework that increases your page load speed. It loads in under one second and is fully optimized for performance.

Whether you create a personal blog, a portfolio website, a WooCommerce store, or a business website, select from one of the 65+ premade Starter Templates to get a jump start on your website development.

Zakra is fully responsive and is page builder-ready, including the default Gutenberg block editor. The theme is also SEO-friendly, translation-ready, and compatible with all major WordPress plugins.

30. Open Shop

Open shop is a multipurpose WooCommerce theme designed for speed and performance. The responsive theme offers several features, such as custom widgets, product carousel sliders and category filters to help build a fantastic store.

Some additional features include advanced product search, multiple hero sliders, product carousel, Woo category slider, product list layout, CTA section, among others.

With the one-click import feature, you can launch your site in a matter of minutes. Install the theme, edit using the live customizer, and add the store content. Then, your store is ready to go live.

31. MaxStore

Whether you are creating an online store for fashion apparel and accessories, a sports store, a cosmetics store, or jewelry store, MaxStore is an ideal free WooCommerce theme.

With MaxStore, you can launch your online store quickly. Simply install the plugin, add your products, set up payment methods, and you are ready to launch your online store.

MaxStore is a fully responsive design that looks perfect across all devices, be it desktop, mobile, or tablet. Engage store users and increase conversions by including wishlist support, search bar, social icons, and more.

How to Install a WooCommerce Theme

Now that you have a fair idea of the free WooCommerce themes available, we’re guessing you are impatient to install one on your WordPress website.

Let’s install a free WooCommerce theme!

Step 1: Install a WooCommerce Theme

Before we start, we’re assuming you have WordPress and WooCommerce installed.

With your WordPress and WooCommerce installation in place, head over to Appearance > Themes > Add New.

You could install any free WooCommerce theme mentioned above. However, we’d like to go ahead with the Astra theme.

It’s used by over 1.6 million users worldwide and checks all the boxes as far as an ideal WooCommerce theme is concerned.

Search for Astra in the search field if it doesn’t feature among the popular themes.

Install and activate your theme.

Step 2: Import a Starter Template

Want a professional-looking online store ready in a minute? That’s exactly what our next step involves.

Head over to Appearance > Astra Options and click on Install Importer Plugin.

Once you’ve installed the importer plugin, you’ll need to select a page builder of your preference. You’ll then be directed to a library of professionally designed website templates.

Select any template for the Elementor page builder based on the type of store you want to create. While many of the templates are free, some will require the Pro version of Astra.

Import a template of your choice, and your store is ready to be launched!

Step 4: WooCommerce Settings

Like we mentioned, installing a WooCommerce theme is pretty straightforward.

From adding your products to fulfilling the orders, WooCommerce makes the entire process of handling an online store relatively easy.

However, before you launch your store and open it up for sales, there are a few settings you’ll have to complete.

From your WordPress dashboard, navigate to WooCommerce > Settings.

You’ll find yourself on the General tab. This section includes all the basic store details, such as store address, country, preferred currency, and more.

Similarly, you’ll notice tabs for products, tax, shipping, and payments.

You must complete all the tabs before launching your store.

You will likely have filled in many of these if you followed the setup wizard. If not, now is the time to go through them.

For instance, you can accept payments on your online store by integrating a payment gateway under the Payments tab. Want to add taxes? Head over to the Tax tab.

Check out beginner’s guide on how to set up WooCommerce to go about each of the WooCommerce settings.

Once you’ve completed the tabs, you are ready to launch your store!

WooCommerce FAQs

We’ll now address some frequently asked questions.

What are the best free WooCommerce themes?

There are lots of free WooCommerce themes available. We’ve covered the best free WooCommerce themes in this article to help you decide. And to make it even simpler, you can’t go wrong with the Astra theme. The WooCommerce-ready theme is built for speed, performance, and conversion!

Is WooCommerce Storefront free?

Yes. WooCommerce Storefront is an entirely free and intuitive theme developed by the core WooCommerce team. WooCommerce Storefront offers a clean and simple design that’s easy to customize. It isn’t quite as feature rich as some other free themes but it certainly gets the job done!

Where can I get free WooCommerce themes?

The WordPress themes repository is the best place to get free WordPress and WooCommerce themes. With well over 9000 free themes, you are sure to find a theme best suited for your online store. In addition to the WordPress site, you have free themes available on the WooCommerce theme store.

Which is the best free WordPress theme for WooCommerce?

Most WordPress themes can be used to build a WooCommerce store. Once you install a WordPress theme, all you have to do is install the WooCommerce plugin, and you should be able to start selling online.

The best WordPress themes for WooCommerce are lightweight, optimized for speed and performance, mobile responsive, and search engine friendly.

How do I choose a WooCommerce theme?

When selecting a WordPress or WooCommerce theme, look for one that is recently updated, mobile responsive, easy to customize, search engine friendly, and optimized for speed and performance.

It helps if several users have installed the theme and have given it a high star rating. A 5-star rating would be the icing on the cake!

Have You Installed a Free WooCommerce Theme?

WooCommerce is the most popular choice for starting an online store using WordPress. In addition to the extensive range of features and functionality that it offers, WooCommerce is open-source, and you get to create a store completely free.

And it doesn’t stop there. When it comes to the look and feel of your online store, you have tons of free WooCommerce themes to choose from.

They may take a little more work than a premium theme and not have the same page builder support, but they deliver a similarly high quality experience, for a little more effort.

What’s not to like?

We’ve covered the 31 best free WooCommerce themes to help you decide where to go next. Which one did you go with? Is it one of the themes listed above, or did we miss something? Let us know in the comments below!